PARIS, FRANCE // Jérôme de Chaunac began his career in 1995 at French carmaker Peugeot, working as a Latin American marketing manager in Chile before returning to Paris to join the Sales Division.
Born & raised in a highly sporting environment (his dad runs a Motorsports company & his uncle chaired the French Open Tennis & the Tour de France), his interest in sports took him to the Golf Division of sports marketing leader IMG McCormack in Paris, and then to Morocco to open their new office, before launching their Consulting Division in France.
Jérôme then moved into media at M6, the second largest French Television Group, where he was the Director of Advertising Sales for two years and also helped developing sports programming.
Jérôme joined Havas Sports France in 2003 as the Head of Marketing and New Business, before becoming the Managing Director of Havas Sports & Entertainment France where he focused on global clients (Adidas, Orange, and Coca-Cola) and international development.
In 2007, he became Global COO & started the expansion of the agency from two markets to a network of 35 offices in 24 countries, and worked on driving strategic development, network oversight, commercial growth and partnerships. Mid 2014, he was promoted to Global Managing Director of Havas Sports & Entertainment and moved to New York to grow the Americas footprint while continuing to oversee the global network.
Since May 2018, Jérôme is Managing Director of Paris Saint-Germain, the top football team from France. His role is to grow the PSG brand, fanbase and revenues (partnerships, academies, licensing, merchandising, content) in North and South America leveraging both a very strong team on the field and a lifestyle brand, inspired by the uniqueness of Paris, off the field.
A trilingual professional fluent in French, English, and Spanish, Jérôme is passionate about traveling, Latin America, music and everything related to sport, playing football (soccer) & tennis weekly. A graduate of ESSEC, one of the top French Business Schools, he is 46 and lives in New York City with his wife Marie-Laurence who is a successful entrepreneur and three children Aurélien (18), Axelle (15) & Oscar (10).