Image of Valerie  Pensa

Valerie Pensa
SVP, Head of Marketing
RCA Records

HOBOKEN, USA // Val Pensa is Senior Vice President, Head of Marketing for RCA Records. Pensa currently oversees the entire marketing team at RCA but also lead the marketing charge on Doja Cat’s record breaking Planet Her album release and P!nk’s live album + performance documentary “All I Know So Far”.

She was named a Billboard 40 Under 40 Power Player in 2016, a Billboard 30 Under 30 Power Player in 2009 and is a three-time Clio Award winner for her marketing campaign for Sia’s “Chandelier.”

Pensa began her career as an intern at RCA Music Group as well as a job at WKCI-FM New Haven. After that, Pensa held an assistant position at J Records and became the sole marketing director at A&M/Octone Records where she worked with Maroon 5 on multiple Grammy Winning, multi-platinum selling campaigns. Pensa then made her way back to the RCA Records fold in the digital marketing department and worked on the digital campaigns for P!NK, Pitbull and more.