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BENGALURU, INDIA // A two-time Cannes Gold Lion winner, and recipient of over a 150 international and national awards, Vishnu Srivatsav, National Creative Director, 22feet Tribal Worldwide is in charge of the digital creative output of the DDB Mudra Group’s robust client roster including Puma, Royal Enfield, TTK Prestige, USL- Diageo (McDowell’s No. 1, Royal Challenge, among others), Peter England, Glance, Pepsico, Tanishq, Xiaomi, Porter, Star India, Krafton and many more.

With experience of over 22 years, Vishnu began his career with RK Swamy BBDO and has also worked with leading creative agencies including FCB Ulka and Grey Worldwide.

Some of the other world-renowned brands that he has worked with include Gillette, DHL, Fiat Punto, Honda Brio, Duracell, Killer Jeans, Indian Oil, Britannia, Bajaj Allianz Insurance, Dabur, Bharti Axa Insurance, Reliance Mobile, National Geographic Channel, Aircel Cellular, Lee Jeans, 3M, Dell and TimesPro.

He has also worked on projects pertaining to Behaviour Change and Social impact including projects on sanitation with UNICEF and a project on AIDS awareness among transgenders with the Tamil Nadu AIDS Initiative and the Bill and Melinda Gates Foundation.

In 2013 and 2014, his work for Duracell has won back-to-back Cannes Gold Lions, as well as a Bronze Lion. He has also been awarded with a Cannes Bronze Lion for his work on DHL in 2013. Other commendable accolades won by him include an Adfest Gold Lotus, D&AD Inbooks, One Show Merits, and a Pencil from D&AD for ‘Writing in Press Advertising’.

Adweek named his campaign as one of the world’s best print campaigns of 2014, and his film for Gillette is still one of the most watched ads on cricket on YouTube.

He and his team from DDB Mudra South, created the iconic Suede Gully work for Puma, which was also recognized at Cannes 2018 with 3 shortlists.

He also worked on the Battlegrounds Mobile India (known as PUB-G worldwide) campaign for Responsible Gaming, which was awarded the Grand Prix and 3 Golds in Spikes 22, a D&AD pencil, a Bronze Lion in Cannes 2022 and a Gold, Silver and 2 Bronzes in LIA, 22.