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QUITO, ECUADOR // Manuel “Manu” Hoffmann is Creative Director at Lanfranco & Cordova NYC for Dole Sunshine Company and Opendoor. He has 14 years of experience across different markets such as LATAM, US Hispanic and US General Market.

His work has been recognized at the most prestigious award shows in the industry such as Clio Health, Cannes Lions, LIA, One Show, D&AD, New York Festival, Radio Mercury Awards and Ojo de Iberoamérica.

To Manu, Health & Wellness is one of the most challenging and rewarding categories in the advertising industry, because its main goal is to find innovative solutions through simple and borderless ideas that help people around the world live better.