Image of Ulrika Karlberg

Ulrika Karlberg
Co-Chief Creative Officer
Yard NYC

NEW YORK, USA // Ulrika is an award-winning creative leader who's created integrated campaigns and brand work for international and national brands such as UNIQLO, USTA, Adidas Originals, HBO, Volvo, Walmart, Crate&Barrel, Athleta, Wrangler, Jägermeister and many more. Prior to joining Yard NYC, Ulrika led and created work at agencies including Droga5, Firstborn, Grey NY, and Forsman & Bodenfors, Stockholm. Her work has been recognized by the One Show, Cannes Lions, D&AD, British Arrows, Cristal Festivals, Epica Awards, Eurobest, as well as other international and national award shows. In 2015, Ulrika co-founded the skincare line Herb Essentials—one of the first premium Cannabis-infused skincare brands on the market. Since its inception, the brand has been featured in WSJ, Financial Times, W Magazine, Elle US, Self Service Magazine, Forbes and many more.