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NEW YORK, USA // Meredith Batcheller is the Head of Global Sports Marketing at Adobe. In her role she oversees the global strategy and activation of Adobe’s sponsorship portfolio, including MLB, NWSL, PGA TOUR, Real Madrid, FC Bayern Munich, Golden State Warriors, San Francisco Giants and San Francisco 49ers. She joined Adobe in March 2022.

Prior to Adobe, Meredith worked in sponsorship at AIG, most notably managing the first-ever kit partnership of New Zealand Rugby – the All Blacks – and their 6 national men’s and women’s teams. She also launched the first business unit sponsorship team for AIG Life & Retirement (now Corebridge) with a PGA of America partnership.

Meredith began her career at Velocity Sports & Entertainment (now MKTG) working on multiple partnerships on behalf of clients FedEx, Mars and P&G.

Batcheller played ice hockey for the Big Green at Dartmouth College, currently lives in Manhattan and is a life-long Cleveland sports fan.