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NEW YORK, USA // Letty Albarran is an award-winning Creative Director with expertise in insight generation, lexicon analysis, communication platform creation, and creative ideation and development.

Letty is committed to integrating the patient perspective into every phase of brand development and driving to an authentic understanding of the patient experience. She never forgets how much is at stake for the people who interact with health brands.Therapeutic areas of focus for Letty include benign hematology, oncology, women’s health, bacterial and viral infectious disease, neuropsychiatry, and rare disease. Most recently, Letty guided HCP and patient campaign development for a launch in sickle cell disease. Creative development required a unique approach that brought the community into the creative process so that all communication drove connection, validation, and trust.

Letty is agile and entrepreneurial, with experience in creating two 32M+ healthcare agencies. She is a recognized talent mentor who has managed teams of 20+ creatives and is committed to cultivating a culture of diversity and inclusion.

Letty is an avid New Yorker, with an intense love for the city, its people and its creative energy. Paris, Copenhagen, London, and Reykjavik are all very close seconds.