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Microsoft Xbox / FIFA 18

Football Decoded

LONDON
2018
2018
Entrant Company
McCann London
Medium
Games: Innovation
Category
Medium Innovation
Entry Type
Games
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Credits
Entrant CompanyMcCann London, London
Advertising AgencyMcCann London, London
Production Company (additional)Craft/McCann, London
Production Company (additional)Somesuch, London
Production Company (additional)Twentyfour Seven, Madrid
Media OwnerCarat, London
Co-President and Chief Creative OfficerRob Doubal / McCann London
Co-President and Chief Creative OfficerLaurence Thomson / McCann London
EMEA Creative DirectorSanjiv Mistry / McCann London
EMEA Creative DirectorJamie Mietz / McCann London
Senior CreativeJacob Björdal / McCann London
Senior CreativeJim Nilsson / McCann London
Account ManagerRobert Stockton / McCann London
Account DirectorFrancois d’Espagnac / McCann London
Account DirectorMatteo Della Venezia / McCann London
Account DirectorTom Oliver / McCann London
Managing PartnerSailesh Jani / McCann London
EVPRob Smith / McCann London
Senior Project ManagerPaul Gillespie / McCann London
ProducerClaire Colohan / Craft/McCann
ProducerRebecca Wilford / Craft/McCann
Chief Production OfficerSergio Lopez / Craft/McCann
Head of Planning Karen Crum / McCann London
Senior PlannerFanni David / McCann London
Planning InternJack Goss / McCann London
DirectorOmri Cohen / Somesuch
Director of PhotographyTodd Martin / Somesuch
ProducerLouise Gagen / Somesuch
Executive ProducerSeth Wilson / Somesuch
ComposerReimer Eisig / Somesuch
ComposerLennard van der Last / Somesuch
Music SupervisorChris Graves / Craft/McCann
Senior Sound EngineerAdam Smyth / Craft/McCann
Sound EngineerGiselle Hall / Craft/McCann
EditorMariona Sauret / Craft/McCann
EditorAdam Ryzman / Craft/McCann
EditorFrancis Harris / Craft/McCann
Production ManagerMiriam Sasiain / Twentyfour Seven
Production CoordinatorYasmina Ikimou / Twentyfour Seven
1st ADLucas Cuevas / Twentyfour Seven
2nd ADFrodo Martinez / Twentyfour Seven
Ext. ProducerIvo Van Vollenhoven / Twentyfour Seven
ProducerBea Cañete / Twentyfour Seven
ArtworkerJoe Richardson / Craft/McCann
Print ProducerLiam White / Craft/McCann
Studio ManagerEllis Faint / Craft/McCann
Case Study EditorMatthew Dollings / Craft/McCann

This 2018 Clio Entertainment Grand winning entry titled 'Football Decoded' was entered for Microsoft Xbox / FIFA 18 by McCann London, London. The piece was submitted to the medium: Games: Innovation within the entry type: Games and the category: Medium Innovation. It consists of 1 video and 1 image.

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