MiraLAX
The Gut Gap
CHICAGO
2024
2024
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Video
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Video -
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Items
Credits
| Advertiser / Brand | Bayer Consumer Health, Whippany |
| Advertising Agency | Energy BBDO, Chicago |
| Production Company | Oliver, New York |
| Public Relations Agency | Coyne PR, New York |
| Production Company | Biscuit Filmworks, Santa Monica |
| Editorial Company | Cartel, Santa Monica |
| Music/Sound Company | Human Worldwide, New York |
| Social Agency | Starpower, New York |
| Chief Creative Officer | Josh Gross / Energy BBDO |
| Chief Marketing Office | Jeff Jarrett / Bayer Consumer Health NA |
| Chairman & CCO | David Lubars / BBDO Worldwide |
| CCO of North America | Luiz Sanches / BBDO Worldwide |
| Chief Creative Officer | Josh Gross / Energy BBDO |
| Executive Creative Director | Andrea Siqueira / Energy BBDO |
| Creative Director | Monique Kaplan / Energy BBDO |
| Associate Creative Director | Abigail Chieppa / Energy BBDO |
| Copywriter | Sarah Abrams / Energy BBDO |
| Art Director | Talia Adler / Energy BBDO |
| Associate Design Director | So A Ryu / Energy BBDO |
| Motion Designer | Anna Gainer |
| President | Jeff Adkins / Energy BBDO |
| Client Service Director | Katie Clow / Energy BBDO |
| Client Service Director | Kevin Bogusz / Energy BBDO |
| Senior Account Director | Erin Hudec / Energy BBDO |
| Senior Account Executive | Jasmin Silberman / Energy BBDO |
| Director of Project Management | Caroline Helms / Energy BBDO |
| Chief Strategy Officer | Larry Gies / Energy BBDO |
| Group Director, Integration Strategy | Leah Gritton / Energy BBDO |
| Group Strategy Director | Doug Malcom / Energy BBDO |
| Strategy Director | Elizabeth Brown / Energy BBDO |
| Strategist | Montserrat Vazquez-Posada / Energy BBDO |
| Executive Producer | Ali Watson / Oliver |
| Director of Production Operations | Stacie Smith / Oliver |
| Director | Symone Baptiste / Biscuit Filmworks |
| Director of Photography | Christine Ng / Biscuit Filmworks |
| Partner / Managing Director | Shawn Lacy / Biscuit Filmworks |
| Executive Producer | Jordana Freydberg / Biscuit Filmworks |
| Head of Production | Sean Moody / Biscuit Filmworks |
| Producer | Karen Wolfe / Biscuit Filmworks |
| Executive Producer | Linden Carty / Cartel |
| Editor | Sophia Lou / Cartel |
| Colourist | Kyla Lou / Alter Ego Post |
| Global Chief Marketing & IT Officer | Patricia Corsi / Bayer Consumer Health |
| Chief Marketing Office | Jeff Jarrett / Bayer Consumer Health NA |
| Brand | David Ball / Bayer Consumer Health |
| Brand | Dana Valentino / Bayer Consumer Health |
| Brand Manager | Laura Jones / Bayer Consumer Health |
| Brand | Nicoletti Minuttillo / Bayer Consumer Health |
| Executive Vice President | Chris Lieber / Starpower |
| Senior Director, Entertainment & Influencer Marketing | Heather Margo / Starpower |
| Account Coordinator, Entertainment & Influencer Marketing | Elizabeth Prall / Starpower |
This 2024 Clio Entertainment Silver winning entry titled 'The Gut Gap' was entered for MiraLAX by Energy BBDO, Chicago. The piece was submitted to the medium: Branded Entertainment & Content (Lifestyle, Wellness & Over-the-Counter) within the entry type: Products & Devices and the category: Film - Scripted. It consists of 2 videos and 4 images.
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