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Fundación PKU

PKU: Protein Kills Us

MADRID
2021
2021
Entrant Company
VMLY&Rx Spain
Medium
Branded Entertainment & Content (Pharmaceutical)
Category
Film
Entry Type
Device & Diagnostics
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Items

Credits
Agency NetworkVMLY&R
Holding CompanyWPP Group
Production CompanyLaBoutique77, Madrid
Advertiser BrandFundación PKU, Barcelona
Advertising AgencyVMLY&Rx Spain, Madrid
Entrant CompanyVMLY&Rx Spain, Madrid
Executive Creative DirectorNatxo Díaz / VLMY&Rx Spain
Art DirectorAlfonso Lügstenmann / VLMY&Rx Spain
Chief Executive OfficerElvira Arzubialde / VLMY&Rx Spain
Managing DirectorAna García-Abad / VLMY&Rx Spain
Art DirectorLeonardo Rincón / VLMY&Rx Spain
CopywriterCésar Pérez / VLMY&Rx Spain
DesignerVerónica de la Calle / VLMY&Rx Spain
Art DirectorNicolás Sierra / VLMY&Rx Spain
Account ExecutiveMarta Alonso / VLMY&Rx Spain
CopywriterAdrián Pérez / VLMY&Rx Spain
Art DirectorIban Retegui / VLMY&Rx Spain

This 2021 Clio Entertainment Silver winning entry titled 'PKU: Protein Kills Us' was entered for Fundación PKU by VMLY&Rx Spain, Madrid. The advertising agency is part of the agency network: VMLY&R and holding company: WPP Group. The piece was submitted to the medium: Branded Entertainment & Content (Pharmaceutical) within the entry type: Device & Diagnostics and the category: Film. It consists of 2 videos and 6 images.

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