Ad Council COVID-19 Awareness / AB InBev

It's Up To You

Entrant Company
Pereira O'Dell
Integrated Campaign (Health & Wellness)
Entry Type
Health Awareness & Advocacy
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Agency NetworkServiceplan
Production CompanySmuggler, Los Angeles
Advertiser BrandAd Council, New York
Advertising AgencyPereira O'Dell, New York
Entrant CompanyPereira O'Dell, New York
Advertising Agency (Additional)Alma, Miami
Advertising Agency (Additional)Joy Collective, Washington DC
Design CompanyGoogle Creative Lab, New York
Advertising Agency (Additional)DAVID, Miami
Film StudioSesame Street Workshop, New York
Production Company (additional)The Bridge, New York
Post Production CompanyFinal Cut Edit, Los Angeles
Post Production CompanyCosmo Street Editorial, Los Angeles
Post Production CompanyBarrelhouse Productions, San Francisco
Music/Sound CompanyDutone Audio Group, Los Angeles
Music PublisherMayflower Music Corporation, Tucson
Music/Sound CompanySound Lounge, Los Angeles
Post Production CompanyThe Mill, Los Angeles
Post Production CompanyApache Digital, Los Angeles
Public Relations AgencyDiGennaro Communications, New York
AdvertiserAB InBev, New York
Creative ChairmanPJ Pereira / Pereira O'Dell
Executive Creative DirectorJason Apaliski / Pereira O'Dell
Creative DirectorSimon Friedlander / Pereira O'Dell
Design DirectorSomchai Perry / Pereira O'Dell
CopywriterWill Martin / Pereira O'Dell
Art DirectorConnor Witt / Pereira O'Dell
Director of ProductionVeronica Beach / Pereira O'Dell
Executive ProducerKaren McKibben / Pereira O'Dell
Executive ProducerErin Sullivan / Pereira O'Dell
Director of Business AffairsTamika Knight / Pereira O'Dell
Business Affairs ManagerNancy Espinal / Pereira O'Dell
Managing DirectorMona Gonzales / Pereira O'Dell
Brand ManagerDiana Soloaga / Pereira O'Dell
Chief Campaign Development OfficerHeidi Arthur / Ad Council
Chief Campaign Development OfficerMichelle Hillman / Ad Council
President and CEOLisa Sherman / Ad Council
Marketing DirectorDana Vielmetti / Ad Council
VP, Group Campaign DirectorDzu Bui / Ad Council
VP, Group Campaign DirectorNicholas Sugai / Ad Council
VP, Group Campaign DirectorCece Wendel / Ad Council
Executive ProducerPatrick Milling Smith / Smuggler
Executive ProducerBrian Carmody / Smuggler
Executive ProducerDrew Santarsiero / Smuggler
DirectorHenry Alex Rubin / Smuggler
EditorJD Smyth / Final Cut Edit
EditorHugo Jordan / Cosmo Street
Executive ProducerDavid Leinheardt / Duotone
ProducerDanny Simon / Mayflower Music Corporation
MixerTom Jurcone / Sound Lounge
DirectorMichael Jurkovac / The Bridge
DirectorIgor Kovalik / The Bridge

This 2021 Clio Health Bronze winning entry titled 'It's Up To You' was entered for Ad Council COVID-19 Awareness / AB InBev by Pereira O'Dell, New York. The advertising agency is part of the agency network: Serviceplan. The piece was submitted to the medium: Integrated Campaign (Health & Wellness) within the entry type: Health Awareness & Advocacy. It consists of 3 videos and 1 image.