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Genentech

Bloodless Battle

NEW YORK
2021
2021
Entrant Company
21GRAMS
Medium
Partnerships & Collaborations (Pharmaceutical)
Entry Type
Health Awareness & Advocacy
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Credits
Agency NetworkReal Chemistry
Production Company21GRAMS, New York
Advertiser BrandGenentech, San Francisco
Advertising Agency21GRAMS, New York
Entrant Company21GRAMS, New York
Co-Global CCO, 21GRAMS Co-FounderFrank Mazzola / 21GRAMS
Co-Global CCOTom Richards / 21GRAMS
Group Creative DirectorChris Charles / 21GRAMS
Group Creative DirectorLauren Pollina / 21GRAMS
Creative DirectorPatty Huang / 21GRAMS
Creative DirectorAshley Holbrook / 21GRAMS
Art SupervisorNicole Meyer / 21GRAMS
CopywriterNicholas DeRosa / 21GRAMS
VP, StrategyJustin LaMonica / 21GRAMS
Director of Community Engagement Lauren Bielski / 21GRAMS
Director of Community Engagement Melanie Shapiro / 21GRAMS
EVP, Group Account DirectorJoshua Green / 21GRAMS
SVP, Group Account DirectorMandy Rexroat / 21GRAMS
VP, Group Account DirectorJake Weitzen / 21GRAMS
Account DirectorChristine Wertheimer / 21GRAMS
Senior Managing ProducerSarah Pernick / 21GRAMS
Senior Video EditorKeith Dorsch / 21GRAMS
Associate Director, Project ManagerAmanda Larkin / 21GRAMS
Senior Director, Social MediaBrian Laird / 21GRAMS
VP, Director of Creative OperationsCourtney Smith / 21GRAMS
Group President, 21GRAMS FounderRobert Blink / 21GRAMS

This 2021 Clio Health Silver winning entry titled 'Bloodless Battle' was entered for Genentech by 21GRAMS, New York. The advertising agency is part of the agency network: Real Chemistry. The piece was submitted to the medium: Partnerships & Collaborations (Pharmaceutical) within the entry type: Health Awareness & Advocacy. It consists of 1 video and 1 image.

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