New Year’s Eve Live with Justin Bieber

Entrant Company
T-Mobile USA, Inc.
Entry Type
Music Marketing
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Entrant CompanyT-Mobile USA, Inc., Bellevue
Entertainment and Media CompanySB Projects, New York City
Strategy, Concepting, Talent & Marketing AgencyAcceleration, Los Angeles
Activation and Creative Agency160 Over 90, Los Angeles
Social AgencyConill, Los Angeles
Advertising AgencyPublicis, Seattle
Media AgencyEssence, Seattle
Advertising Agency (Additional)Razorfish, New York City
Production Company (additional)Event Eleven
VendorMoment House
VendorL.A. Drones
Post Production CompanyAnaheim Studios
VP, MarketingMike Belcher / T-Mobile
Sr. Director Business Development, Partnerships, and EntertainmentSandy Zogg / T-Mobile
Sr. Manager, Entertainment MarketingJillian Halterman / T-Mobile
Sr. Entertainment Marketing ManagerJackie Anderson / T-Mobile
Entertainment Marketing ManagerJoe Aigner / T-Mobile
Sr. Communications SpecialistMary Gerber / T-Mobile
Sr. Social Media ManagerKaty Maynard / T-Mobile
Social Media ManagerSarah Samuth / T-Mobile
Sr. Manager, Brand and AdvertisingKyle Lewis / T-Mobile
Sr. Brand and Advertising ManagerTahryn Nicastro / T-Mobile
Artist & Executive ProducerJustin Bieber
Management & Executive ProducerScooter Braun
Management & Executive ProducerAllison Kaye
Management & ProducerJules Ferree
Management & Digital StrategyJackie Augustus
Co-Show Designer & ProducerChris Gratton
Co-Show Designer, Creative Director & ChoreographerNick Demoura
Director of PhotographyMike Drew
Musical DirectorBernard Harvey
Executive Vice President & Executive ProducerRick Faigin / Acceleration Advisory
Sr. Account Director, Brand ManagementJulie Nicola / 160 Over 90
Sr. Account Director, Activation - EntertainmentKrista Scyphers / 160 Over 90
Creative Director - EntertainmentEric Lamb / 160 Over 90
VP, ProductionAndy Kloack / 160 Over 90

This 2020 Clio Music Silver winning entry titled 'New Year’s Eve Live with Justin Bieber' was entered for T-Mobile by T-Mobile USA, Inc., Bellevue. The piece was submitted to the medium: Experience/Activation within the entry type: Music Marketing. It consists of 1 video and 9 images.