Pepsi

The Show: California Love

NEW YORK

2023

Entrant Company: PepsiCo's In-House Content Studio
Medium: Branded Content
Category: Partnerships
Entry Type: Product/Service

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Video
Video
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Items

Credits

Brand	National Football League, New York
Music Company	Roc Nation, New York
Media Agency	The Content Collective at Omnicom Media Group, New York
Agency	INTRSKTN, New York
Chief Marketing Officer	Todd Kaplan / PepsiCo
VP, Marketing	J.P. Bittencourt / PepsiCo
SVP, Media, Sports & Entertainment	Adam Harter / PepsiCo
VP, Content & Production	Louis Arbetter / PepsiCo’s In-House Content Studio
Head of Original Programming	Allison Polly / PepsiCo’s In-House Content Studio
Development Executive	Robert Kandle / PepsiCo’s In-House Content Studio
Marketing Director	Amy Wong / PepsiCo’s In-House Content Studio
Brand Partner	Mia Burbidge / PepsiCo’s In-House Content Studio
Director of Production	Steve Frechtman / PepsiCo’s In-House Content Studio
Marketing Director	Richard Funaoka / PepsiCo
Brand Manager	Karissa Downer / PepsiCo
Senior Director, Media	Katie Haniffy / PepsiCo
Senior Director, Brand Communications	Kristen Mueller / PepsiCo
Director, Communications	Alix Exstrom / PepsiCo
Brand Media Director	Caitlin Winsor / PepsiCo
Marketing Senior Manager	Lane Borgida / PepsiCo
Managing Director, Head of Content	Treva Thimm / The Content Collective at Omnicom Media Group
Director	Erik Parker
Producer	Adam M. Goldberg / Boardwalk Pictures
President	Andrew Fried / Boardwalk Pictures
Producer	Dane Lillegard / Boardwalk Pictures
Producer	Lana Barkin / Boardwalk Pictures
Producer	Sarina Roma / Boardwalk Pictures
Executive Producer	Caitlin McGinty / Boardwalk Pictures
Co-Producer	McKenzie Clemans / Boardwalk Pictures
Founder/Principal	Claudia Cahill / INTRSKTN

This 2023 Clio Sports Silver winning entry titled 'The Show: California Love' was entered for Pepsi by PepsiCo's In-House Content Studio, New York. The piece was submitted to the medium: Branded Content within the entry type: Product/Service and the category: Partnerships. It consists of 4 videos and 3 images.