MLB Urban Youth Academy

Relay the Way

2016

Medium: Events/Experiential
Category: Events/Experiential
Entry Type: Leagues, Governing Bodies, & Associations

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Video

Items

Credits

Entrant Company	VML, Kansas City
Agency Network	VML, Kansas City
Other	VML, Kansas City
Client	MLB Urban Youth Academy, Kansas City
Other	VML, Kansas City
Other	The Kansas City Sports Commission & Foundation; Kansas City Royals; Sandlot Goods, Kansas City
Global Chief Creative Officer	Debbi Vandeven / VML, Kansas City
Chief Technology Officer	Jeff Geheb / VML, Kansas City
Executive Creative Director	John Godsey / VML, Kansas City
Executive Creative Director	Tony Snethen / VML, Kansas City
Group Creative Director	Derek Clark / VML, Kansas City
Senior Art Director	Jeff Schroer / VML, Kansas City
Senior Art Director	Jaclyn Co / VML, Kansas City
Senior Art Director	Zac Greason / VML, Kansas City
Senior Copywriter	Ryan Simpson / VML, Kansas City
Copywriter	Robert Abasolo / VML, Kansas City
Senior Account Manager	Chadwick Andrews / VML, Kansas City
Technical Consultant	Nathan Welch / VML, Kansas City
Supervisor, Social Strategy	Laura Brand / VML, Kansas City
Group Creative Director	Glen Scott / VML, Kansas City
Creative Technologist	Matt Bell / VML, Kansas City
Channel Director, Public Relations	Bill Patterson / VML, Kansas City
President	Carolyn Watley / CBIZ, Kansas City
Director, Baseball Administration	Kyle Vena / Kansas City Royals, Kansas City
Special Assistant for Public Affairs	Hilary Stuver / Office of Mayor Sly James, Kansas City

This 2016 Clio Sports Gold winning entry titled 'Relay the Way' was entered for MLB Urban Youth Academy. The piece was submitted to the medium: Events/Experiential within the entry type: Leagues, Governing Bodies, & Associations and the category: Events/Experiential. It consists of 1 video and 1 image.