Golden Grounds

Entrant Company
TBWA\Chiat\Day NY
Fan Engagement
Entry Type
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Agency NetworkOmnicom Media Group
Advertising AgencyTBWA\Chiat\Day NY, NY
Entrant CompanyTBWA\Chiat\Day NY, NY
ColoringRare Medium, New York
AudioMr. Bronx, New York
Music/Sound CompanyHuman, New York
Production Company (additional)Bindery, New York
Senior Vice President and Chief Marketing OfficerRachel Ferdinando / Lay's
Vice President of Marketing Stacy Taffet / Lay's
Head of Lay's Brand Marketing Melissa Miranda / Lay's
Marketing Director Ryan Condon / Lay's
Brand ManagerKelsey Werner / Lay's
Brand ManagerMaggie Potente / Lay's
Production Specialist Allie Mercurio / Direct Focus, Inc.
VP Brand Relations, Production SpecialistNeil Goldberg / Direct Focus, Inc.
Chief Creative OfficerChris Beresford-Hill / TBWA\Chiat\Day NY
Chief Creative OfficerAmy Ferguson / TBWA\Chiat\Day NY
Executive Creative DirectorAl Merry / TBWA\Chiat\Day NY
Executive Creative DirectorAlex Taylor / TBWA\Chiat\Day NY
Creative DirectorJexy Holman / TBWA\Chiat\Day New York
Creative DirectorNuno Teixeira / TBWA\Chiat\Day New York
Associate CopywriterChris Chance / TBWA\Chiat\Day New York
Associate Art DirectorMike Gaines / TBWA\Chiat\Day New York
Director of Integrated ProductionJohn Doris / TBWA\Chiat\Day New York
Associate Director, ProductionTina Lam / TBWA\Chiat\Day New York
Senior Integrated Producer Steven Kreuch / TBWA\Chiat\Day New York
Senior Integrated ProducerAlise Bellina / TBWA\Chiat\Day New York
Integrated ProducerSarah Haroldson / TBWA\Chiat\Day New York
Integrated ProducerCary Luecke / TBWA\Chiat\Day New York
Director of Integrated Business Affairs Thalia Tsouros / TBWA\Chiat\Day New York
Senior Business Affairs ManagerAnne-Camille Charpie / TBWA\Chiat\Day New York
PresidentNancy Reyes / TBWA\Chiat\Day New York
Business LeadBruna Bechelli / TBWA\Chiat\Day New York
Business Director Amy Krieg / TBWA\Chiat\Day New York
Business DirectorAllie Lightcap / TBWA\Chiat\Day New York
Senior Business ManagerDeniz Mutlugil / TBWA\Chiat\Day New York
Business ManagerGino Joasil / TBWA\Chiat\Day New York
Chief Strategy Officer James Sowden / TBWA\Chiat\Day New York
Executive Strategy DirectorJohn Gibson / TBWA\Chiat\Day New York
Executive Strategy Director Matt Kuzelka / TBWA\Chiat\Day New York
Strategy Director Katelyn Saks / TBWA\Chiat\Day New York
StrategistMargaret Dick / TBWA\Chiat\Day New York
Executive Strategy Director, Social Branding Anthony Hamelle / TBWA\Chiat\Day New York
Senior Director, Social Branding Lesley Parks / TBWA\Chiat\Day New York
Strategist, Social Branding Emily Larsen / TBWA\Chiat\Day New York
Operations ManagerChristina Curtis / TBWA\Chiat\Day New York
Associate Director, CommunicationsAsheden Hill / TBWA\Chiat\Day New York
Senior DesignerNel Sparkman / TBWA\Chiat\Day New York
Senior Motion DesignerSeokmin Hong / TBWA\Chiat\Day New York
DesignerAlexandra Floresmeyer / TBWA\Chiat\Day New York
Senior Motion DesignerVivian Lee / TBWA\Chiat\Day New York
DirectorEric Ryan Anderson / Bindery
Executive ProducerAndrea Theodore / Bindery
Executive ProducerJason Haymond / Bindery
Director of Photography Aaron Philips / Bindery
Executive ProducerTricia Higgins / Redslash / TBWA
Post ProducerPietra Cangialosi / Redslash / TBWA
Production CoordinatorKaitlyn Dutchin / Redslash / TBWA
EditorEpy Carrieri / Redslash / TBWA
EditorYvette Choy / Redslash / TBWA
EditorJustin Leyba / Redslash / TBWA
DirectorSteven Turco / Redslash / TBWA
1st ACStas Bilyavisky / Redslash / TBWA
3D Artist/AnimatorJason Oliver Goodman / Redslash / TBWA
Editor/RetoucherEric Bigman / Redslash / TBWA
RetoucherNice Shoes / Redslash / TBWA
ColoristMikey Rossiter / Rare Medium
Assistant ColoristStephanie Park / Rare Medium
Executive ProducerHeath Raymond / Rare Medium
Sound DesignerEric Hoffman / Mr. Bronx
ProducerJames Dean Wells / Human
ProducerKenzo Perron / Human
ComposerThomas Keery / Human
ComposerJames Leibow / Human

This 2022 Clio Sports Shortlisted entry titled 'Golden Grounds' was entered for Lay's by TBWA\Chiat\Day NY, NY. The advertising agency is part of the agency network: Omnicom Media Group. The piece was submitted to the medium: Fan Engagement within the entry type: Product/Service and the category: Experiential. It consists of 1 video and 1 image.