Budweiser

Budweiser #LightUpTheNation

TORONTO

2017

Entrant Company: Anomaly
Medium: Integrated Campaign
Entry Type: Product/Service

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Credits

Entrant Company	Anomaly, Toronto
Client	Labatt Brewing Company Ltd., Toronto
Public Relations Agency	Veritas Communications, Toronto
Experiential	Mosaic Caada, Toronto
Media Placement	UM Canada, Toronto
Trade Activation	Hunter Straker, Toronto
Product Design	Buzz Products, Toronto
Print Production	7thfl, Toronto
Art Director	Jaimes Zentil / Anomaly
Associate Creative Director	Jaimes Zentil / Anomaly
Copywriter	Craig McIntosh / Anomaly
Associate Creative Director	Craig McIntosh / Anomaly
Trade Activation Manager	Lindsay Olimer / Labatt Brewing Company Ltd.
Brand Manager	John Patrito / Labatt Brewing Company Ltd.
Senior Brand Manager	Candy Lee / Labatt Brewing Company Ltd.
Brand Director	Andrew Oosterhuis / Labatt Brewing Company Ltd.
VP Marketing	Kyle Norrington / Labatt Brewing Company Ltd.
Print Producer	Rob Murray / Anomaly
Head of Production	Leanne McLellan / Anomaly
Social Media Manager	Chris Campaner / Anomaly
Account Executive	Thomas Gaylor / Anomaly
Account Director	Matt Holton / Anomaly
Managing Director	Candace Borland / Anomaly
Designer	Andy Slater / Anomaly
Art Director	Max Bingham / Anomaly
Copywriter	Brendan Scullion / Anomaly
Art Director	Todd Cornelius / Anomaly
Associate Creative Director	Todd Cornelius / Anomaly
Copywriter	Jamie Marcovitch / Anomaly
Associate Creative Director	Jamie Marcovitch / Anomaly
Executive Creative Director	Dave Douglass / Anomaly
Executive Creative Director	Pete Breton / Anomaly
Director of Communications Strategy	Paul Lipson / Anomaly

This 2017 Clio Sports Gold winning entry titled 'Budweiser #LightUpTheNation' was entered for Budweiser by Anomaly, Toronto. The piece was submitted to the medium: Integrated Campaign within the entry type: Product/Service. It consists of 1 video and 4 images.