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Gatorade

The Color of Greatness

BUENOS AIRES || HARRISON
2023
2023
Entrant Company
BBDO Argentina || PepsiCo
Medium
Partnerships & Sponsorships
Category
Professional Athlete
Entry Type
Product/Service
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Items

Credits
Advertising AgencyBBDO Argentina, Buenos Aires
Media AgencyPHD ARGENTINA, Buenos Aires
Chief Creative OfficerChristian Rosli / BBDO Argentina
CopywriterArnaldo Aldana / BBDO Argentina
Art DirectorBahamondes Cristian / BBDO Argentina
Production ManagerAnita Pillado / BBDO Argentina
Chief Creative OfficerJoaquín Campins / BBDO Argentina
Production coordinatorSol de Martini / BBDO Argentina
Creative DirectorJuan Pedro Ferretti / BBDO Argentina
Creative DirectorTomas Wilhelm / BBDO Argentina
Group Brand LeadPia Ithurralde / BBDO Argentina
Head of Client ServicesRocio Serafini / BBDO Argentina
Head of Functional Beverages - Latin AmericaMartin Watson / Pepsico
Chief Executive OfficerDaniel Santuccio / PHD Argentina
Chief Executive OfficerAna Paula Pavese / PHD Argentina

This 2023 Clio Sports Shortlisted entry titled 'The Color of Greatness' was entered for Gatorade by BBDO Argentina || PepsiCo, Buenos Aires || Harrison. The piece was submitted to the medium: Partnerships & Sponsorships within the entry type: Product/Service and the category: Professional Athlete. It consists of 1 video and 1 image.

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