McDonald's Restaurants of Canada Limitied

Goldenless Arches

TORONTO

2020

Entrant Company: Cossette
Medium: Social Media
Category: Multi-Platform
Entry Type: Product/Service

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Credits

Agency Network	Blue Impact
Advertiser Brand	McDonald's Restaurants of Canada, Toronto
Advertising Agency	Cossette, Toronto
Entrant Company	Cossette, Toronto
Production Company (additional)	Soda, Toronto
Media Agency	OMD Canada, Toronto
Client	McDonald's Restaurants of Canada, Toronto
Sports & Entertainment	Maple Leaf Sports & Entertainment, Toronto
Association	NBA Canada, Toronto
Chief Creative Officer	Peter Ignazi / Cossette
Chief Creative Officer	Carlos Moreno / Cossette
Group Creative Director	Jon Frier / Cossette
Creative Director	Jordan Cohen / Cossette
Creative Director	Kevin Filliter / Cossette
Copywriter	Darby Clarke / Cossette
Designer	David Tang / Cossette
Designer	Eric Wood / Cossette
Studio Director	Raquel Mullen / Cossette
Senior Production Artist	Shireen Kok / Cossette
Senior Production Artist	Graham Washer / Cossette
Senior Retoucher	Trevor Gauthier / Cossette
Motion Graphics Designer	Gwen Ng / Cossette
Account Supervisor	Valerie Mascarin / Cossette
Account Executive	Ali Cook / Cossette
Integrated Production Manager	Jess Crighton / Cossette
Director of Content	Youri Hollier / Cossette
Group Business Director	Tina Haessler / Cossette
VP Business Lead	Geoff Wilton / Cossette
SVP, Managing Director	Kathy McGuire / Cossette
Editor	Reginald Grey / Soda
Editor	Mike Colangelo / Soda
Producer	Haley Stefan / Soda
Associate Director of Strategy	Logan Linsday / OMD Canada
Senior Strategist	Leah Burke / OMD Canada
Chief Marketing Officer	Antoinette Benoit / McDonald's Restaurants of Canada
Marketing Officer	Hope Bagozzi / McDonald's Restaurants of Canada
Senior Marketing Manager, Ontario, Quebec and Atlantic Canada	Chuck Coolen / McDonald's Restaurants of Canada
Regional Marketing Supervisor, Ontario and Atlantic Canada	Andrew Mumford / McDonald's Restaurants of Canada
Marketing Supervisor, Ontario	Cathy Begley / McDonald's Restaurants of Canada
Senior Manager: Media, CRM & Partnerships	Solange Bernard / McDonald's Restaurants of Canada
Social Media Consultant	Logan Kazman / McDonald's Restaurants of Canada
Senior Director of Global Partnerships	Galen Davis / MLSE
Manager, Global Partnerships	Mike Annecchini / MLSE
Senior Director, Marketing Partnerships	Leah MacNab / NBA Canada
Director, Business Development	Dave Keeley / NBA Canada

This 2020 Clio Sports Bronze winning entry titled 'Goldenless Arches' was entered for McDonald's Restaurants of Canada Limitied by Cossette, Toronto. The advertising agency is part of the agency network: Blue Impact. The piece was submitted to the medium: Social Media within the entry type: Product/Service and the category: Multi-Platform. It consists of 1 video and 1 image.