MEXICO CITY, MEXICO // I started working in local agencies for a couple of years. Then, I worked almost 4 years at Ogilvy & Mather Bogotá. In 2007 I went to Leo Burnett Colombia as Creative Director. In 2013 I was named Chief Creative Officer of Leo Burnett Costa Rica taking first place in creativity of the region. Two years later I was moved to Leo Burnett Mexico. In July 2017 I´m named Chief Creative Officer of VMLY&R Mexico. In 2020 I´m named Executive Creative Director of Circus Media Monks Mexico and Colombia. In November 2023, I took over as CCO of Grey Mexico. In my carrer I have worked with brands like Netflix, Spotify, Apple, Google, ABInBev, P&G, Coca-Cola, KFC, Uber, FIFCO, Volvo, Don Julio, AT&T, Essity, Pizza Hut, Constellation Brands, Ualá, Samsung, Cemex, Paypal, Kellogg´s Latam, GM, Bimbo, A&E Networks, Go Daddy, Sanofi, Danone, Pfizer, Azteca Bank, Save the Children, Chrysler, Jeep, Mercedez Benz, Sams Club, Kia, McDonalds, Directv, Juan Valdez Coffee, Movistar – Telefonica, Bridgestone, Firestone, Axa, Citibank, Red Cross, SAP, Kraft Foods, League Against Cancer, DHL, among others.
Awards at major festivals such as Cannes Lions, 1st Grand Prix for Colombia in 2014, and 1st Gold Lion Radio Campaign in the history of Colombia in 2010. 1st Pencil in the history of Colombia in D&AD 2010, and won 1st Grand Prix and 1st gold in the history of Costa Rica in the Art Directors Club 2014. I also got more than 400 prizes at international and local awards like Cannes Lions, D&AD, ANDYS, One Show, Clio, London International Awards, ADC, Webby, New York Festivals, Ojo de Iberoamerica, Epica, Effies, FIAP, El Sol, Wave, among others.