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Maytag

The Hardest Working Brand in Social

CHICAGO
2016
2016
Entrant Company
DigitasLBi
Medium
Social Media
Category
Social Media
Entry Type
Product/Service
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Items

Credits
Entrant CompanyDigitasLBi
Agency NetworkDigitasLBi, Chicago
Production CompanyDigitasLBi, Chicago
Creative AgencyDigitasLBi, Chicago
VP, Brand MarketingBill Beck
Sr. Brand ManagerBrendan Bosch
Brand ManagerLaura S. Ginter
Associate Brand ManagerChandlar Smith
Chief Creative OfficerRonald Ng
EVP, Executive Creative DirectorMorgan Carroll
SVP, Group Creative DirectorMichael Frease
VP, Creative DirectorLouie Calvano
VP, Creative DirectorJeremy Bacharach
Senior CopywriterAndy Masur
Senior CopywriterCarlo Guardascione
Senior Art DirectorRyan Ruark
Senior Art DirectorJames Collins
VP, Account DirectorLatha Arabandi
Senior Account ExecutiveEmily Jeffers
Associate DIrector, Social StrategyRachael Datz
Social Strategy AssociateJustin Ollivierre
VP, Content DirectorMark Book
Senior Associate, Project ManagementAmanda Stern
Associate, Creative StrategyChellie Carr
Media SupervisorRyanne Donnellon
Media PlannerAly Kasberg
Associate Media PlannerNeva Sanfilippo
Associate Director, Programmatic Strategy & AnalyticsBen Dvorsky
Associate Director, Strategy & AnalysisScott Blessman
Senior AnalystMike Logan

This 2016 Clio Awards Bronze winning entry titled 'The Hardest Working Brand in Social' was entered for Maytag by DigitasLBi, Chicago. The piece was submitted to the medium: Social Media within the entry type: Product/Service and the category: Social Media. It consists of 1 video and 1 image.

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