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This Is How We Work Now - :15 Falling Apart

Campaign: This is How We Work Now
NEW YORK
2023
2023
Entrant Company
Alto
Medium
Film Craft (Copywriting)
Category
Copywriting
Entry Type
Business-to-Business
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Items

Credits
Production CompanySMUGGLER, New York
Advertiser BrandUpwork, San Francisco
Advertising AgencyAlto, New York
Entrant CompanyAlto, New York
Music/Sound CompanyWalker, New York
Post Production CompanyBarking Owl, New York
Post Production CompanyParliament, Los Angeles
CMOMelissa Waters / Upwork
VP MarketingAmanda Leach-Rouvi / Upwork
Executive Creative DirectorPatrick Holly / Upwork
Creative DirectorNick Scarlet / Upwork
Design DirectorStephanie Munoz / Upwork
Executive ProducerBernadette Spear / Upwork
Senior Brand Marketing ManagerChanel Jackson / Upwork
CCO, FounderHannes Ciatti / Alto
Managing PartnerEd Rogers / Alto
Head of Entertainment + Production, Partner Matt Bonin / Alto
Head of Strategy, PartnerTara Fray / Alto
Strategy DirectorZach Foster / Alto
Executive Creative DirectorJason Bagley / Alto
Creative Director, CopywriterBrock Kirby / Alto
Creative Director, Art Director Jeff Dryer / Alto
Design DirectorJ. Collins / Alto
Group Brand LeadShannon Coletti / Alto
Sr Brand LeadAshley Bouldin / Alto
Executive ProducerKim Cross / Alto
Head of Digital ProductionAmber Wimmer / Alto
Director of Art Production Julia Menassa / Alto
Integrated Production AssociateMarvin Cassell / Alto
Comms Planning DirectorJosh Chang / Alto
Comms Planning DirectorCharles Lee / Alto
DirectorIvan Zacharias / Smuggler
DPJan Velicky / Smuggler
ProducerNick Landon / Smuggler

This 2023 Clio Awards Bronze winning entry titled 'This Is How We Work Now - :15 Falling Apart' was entered for Upwork by Alto, New York. The piece was submitted to the medium: Film Craft (Copywriting) within the entry type: Business-to-Business and the category: Copywriting. It consists of 1 video and 1 image. This piece is part of a campaign called 'This is How We Work Now' that consists of 6 elements.

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