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MGM Resorts International

Universal Love Songs

NEW YORK
2018
2018
Entrant Company
McCann New York
Medium
Branded Entertainment
Category
Music
Entry Type
Product/Service
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Items

Credits
Agency NetworkMcCann Worldgroup
Holding CompanyInterpublic Group
Advertiser BrandMGM Resorts International
Entrant CompanyMcCann New York
Production CompanyWool & Tusk
Production Company (additional)Trollback
Public Relations AgencySunshine Sachs
Production Company (additional)Craig & Karl
Chief Creative Officer North AmericaEric Silver
Chief Creative Officer New YorkTom Murphy
Chief Creative Officer New YorkSean Bryan
Executive Creative DirectorChris Mitton
Executive Creative DirectorNir Refuah
Creative DirectorCarlos Wigle
Creative DirectorScott Cooney
Creative DirectorBenjamin Vendramin
Creative DirectorJesse Potack
Chief Production OfficerNathy Aviram
Executive ProducerDeb Archambault
Design DirectorGeorge Katz
Design DirectorDavid Mashburn
President McCann NYDevika Bulchandani
EVP Executive Account DirectorScot Beck
Account DirectorTessa Cosenza
Head of Communications StrategyDavid Broad
Director of Social and MobileGemma Craven
Chief Communications OfficerJeremy Miller
Chief Experience & Marketing OfficerLili Tomovich
SVP Marketing StrategyKate Wik
VP Brand StrategyNick Parks
VP of MediaMegan Estrada
SVP of Public RelationsJenn Michaels
Executive ProducerPatrick Milling Smith
Executive ProducerRob Kaplan
Executive ProducerAaron Mercer
AnimatorAlbum Cover Artwork and Animation Artwork
Animated Video Production
Website Production

This 2018 Clio Awards Gold winning entry titled 'Universal Love Songs' was entered for MGM Resorts International by McCann New York, New York, US, part of agency network: McCann Worldgroup and holding company: Interpublic Group. The piece was submitted to the medium: Branded Entertainment within the entry type: Product/Service and the category: Music. It consists of 1 video and 1 image.

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