MGM Resorts International

Universal Love Songs

NEW YORK

2018

Entrant Company: McCann New York
Medium: Branded Entertainment
Category: Music
Entry Type: Product/Service

View Fullscreen

Video

Items

Credits

Agency Network	McCann Worldgroup
Holding Company	Interpublic Group
Production Company	Wool & Tusk, New York
Advertiser Brand	MGM Resorts International, Las Vegas
Entrant Company	McCann New York, New York
Production Company (additional)	Trollback, New York
Public Relations Agency	Sunshine Sachs, New York
Production Company (additional)	Craig & Karl, New York
Chief Creative Officer North America	Eric Silver / McCann New York
Chief Creative Officer New York	Tom Murphy / McCann New York
Chief Creative Officer New York	Sean Bryan / McCann New York
Executive Creative Director	Chris Mitton / McCann New York
Executive Creative Director	Nir Refuah / McCann New York
Creative Director	Carlos Wigle / McCann New York
Creative Director	Scott Cooney / McCann New York
Creative Director	Benjamin Vendramin / McCann New York
Creative Director	Jesse Potack / McCann New York
Chief Production Officer	Nathy Aviram / McCann New York
Executive Producer	Deb Archambault / McCann New York
Design Director	George Katz / McCann New York
Design Director	David Mashburn / McCann New York
President McCann NY	Devika Bulchandani / McCann New York
EVP Executive Account Director	Scot Beck / McCann New York
Account Director	Tessa Cosenza / McCann New York
Head of Communications Strategy	David Broad / McCann New York
Director of Social and Mobile	Gemma Craven / McCann New York
Chief Communications Officer	Jeremy Miller / McCann New York
Chief Experience & Marketing Officer	Lili Tomovich / MGM Resorts
SVP Marketing Strategy	Kate Wik / MGM Resorts
VP Brand Strategy	Nick Parks / MGM Resorts
VP of Media	Megan Estrada / MGM Resorts
SVP of Public Relations	Jenn Michaels / MGM Resorts
Executive Producer	Patrick Milling Smith / Wool & Tusk
Executive Producer	Rob Kaplan / Wool & Tusk
Executive Producer	Aaron Mercer / Wool & Tusk
AnimatorAlbum Cover Artwork and Animation Artwork	/ Craig & Karl
Animated Video Production	/ Trollback
Website Production	/ Your Majesty

This 2018 Clio Awards Gold winning entry titled 'Universal Love Songs' was entered for MGM Resorts International by McCann New York, New York, part of agency network: McCann Worldgroup and holding company: Interpublic Group. The piece was submitted to the medium: Branded Entertainment within the entry type: Product/Service and the category: Music. It consists of 1 video and 1 image.