Tree Canada

Offset Mode

TORONTO/MONTREAL/VANCOUVER

2023

Entrant Company: Rethink
Medium: Direct
Category: Use of Data
Entry Type: Public Service

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Video

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Credits

Production Company	Apply Digital, Toronto
Advertiser Brand	Tree Canada, Toronto
Advertising Agency	Rethink, Toronto/Montreal/Vancouver
Entrant Company	Rethink, Toronto/Montreal/Vancouver
Chief Creative Officer	Aaron Starkman / Rethink
Executive Creative Director	Leia Rogers / Rethink
Executive Creative Director	Morgan Tierney / Rethink
Creative Director	Sean O’Connor / Rethink
Creative Director	Hans Thiessen / Rethink
Creative Director	Jake Hope / Rethink
Art Director	Jake Hope / Rethink
Art Director	Charmaine Cheng / Rethink
Copywriter	Sean O’Connor / Rethink
Copywriter	Hannah Prystay / Rethink
Chief Strategy Officer	Sean McDonald / Rethink
Lead Strategist	Darren Yada / Rethink
Amplification Strategist	Sara Lemmermeyer / Rethink
Amplification Strategist	Kaitlyn Vian / Rethink
Amplification Strategist	Lianne George / Rethink
Amplification Strategist	Aliz Tennant / Rethink
Producer	Terri Winter / Rethink
Developer	Steve Lam / Rethink
Developer	Ken Malley / Rethink
Editor	Tyler Erdelac / Rethink
Lead Developer	Natalija Zdravkovic / Apply Digital
Lead Designer	Daniela Valdes / Apply Digital
Tech Supervision	Andrea Moretti / Apply Digital
Design Supervision	Mauricio Pommella / Apply Digital
QA Analyst	Christie Chris / Apply Digital
Product Management	Jason Ling / Apply Digital
Project Management	Josella Tan / Apply Digital
Delivery	Vaibhav Lohia / Apply Digital
Account Services	Shirley Lam / Rethink
Account Services	Mitch McKamey / Rethink
National Director of Development	Greg Hotte / Tree Canada
Development Manager	Amelia Sproule / Tree Canada

This 2023 Clio Awards Shortlisted entry titled 'Offset Mode' was entered for Tree Canada by Rethink, Toronto/Montreal/Vancouver. The piece was submitted to the medium: Direct within the entry type: Public Service and the category: Use of Data. It consists of 1 video and 1 image.