NHS Blood & Transplant

Waiting to Live

LONDON

2024

Entrant Company: VML UK
Medium: Experience/Activation
Category: Guerrilla
Entry Type: Public Service

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Credits

Brand	NHS Blood & Transplant, London
Advertising Agency	VML UK, London
Chief Creative Officer (EMEA)	Bas Korsten / VML
Chief Creative Officer (EMEA)	Jaime Mandelbaum / VML
Chief Creative Officer	Steve Aldridge / VML
Media Lead	Suzi Browne / NHS Blood & Transplant
Senior Communications Officer	Cherry Browne / NHS Blood & Transplant
Head of Marketing	Fatim Kesvani / NHS Blood & Transplant
Executive Creative Director	Tom Drew / VML UK
Head of Art & Design	Guy Sexty / VML
Creative Director	Chermine Assadian / VML UK
Creatives	Charli Plant & Laura Saraiva
Producer	Claire Proudfoot / VML UK
Producer	Kat Perry / VML UK
Post Producer	Sara Blackett / VML UK
Designer	Jacqui Stecher / VML UK
Photographer	Julian Ward / VML UK
Retoucher	Nick Firth / VML UK
Head of New Business & Marketing	Helen Lee / VML UK
Business Director	Harriet Buchanan / VML UK
Senior Account Manager	Kat Sarantopoulou / VML UK
Project Manager	Yasmine Tawil / VML UK
Senior Creative Producer	Tom Lawrence / VML UK
Programme Director	Danny Baylis / VML UK
Senior Strategist	Bishan Morgan / VML UK
Senior Social Media Strategist	James Treen / VML UK
Digital Project Director	Hazel Coleman / VML UK
Senior Project Manager	Ryan Bound / VML UK
Production Assistant	Isabel Chapman / VML UK
Head of Content	Bella Danon / VML UK
Lead Editor	Daryl Yeoman / VML UK
Editor	Melanie Valera / VML UK
Senior Broadcast Affairs Manager	Stephen McIntyre / VML UK
Senior UI Designer	Cal Carmichael / VML UK
UX Director	Nicola Jenkins / VML UK
Catalyst	Melissa Nuhich / VML UK
Associate Director, Marketing	Jenny Patterson / VML UK
Chief Strategy Officer	Ben Worden / VML UK
Chief Finance Offier	Julian Gautier / VML UK

This 2024 Clio Awards Shortlisted entry titled 'Waiting to Live' was entered for NHS Blood & Transplant by VML UK, London. The piece was submitted to the medium: Experience/Activation within the entry type: Public Service and the category: Guerrilla. It consists of 1 video and 3 images.