Samsung
Quest for Dyslexia
BEIJING
2023
2023
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Video
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Items
Credits
| Agency Network | Cheil Worldwide |
| Holding Company | Cheil Worldwide |
| Production Company | Cheil PengTai Beijing, Beijing |
| Advertiser Brand | Samsung, Beijing |
| Advertising Agency | Cheil Hong Kong & Cheil PengTai Beijing, N/A |
| Entrant Company | Cheil PengTai Beijing, Beijing |
| Chief Creative Officer | Paul Chan / Cheil Hong Kong |
| Copywriter | Paul Chan / Cheil Hong Kong |
| Executive Creative Director | Kimmy Liu / Cheil PengTai Beijing |
| Group Creative Director | Wilson Ang / Cheil Hong Kong |
| Copywriter | Wilson Ang / Cheil Hong Kong |
| Art Director | Edmond Leung / Cheil Hong Kong |
| Associate Creative Director | Timothy Tian / Cheil PengTai Beijing |
| Associate Creative Director | Xiaoguang Ren / Cheil PengTai Beijing |
| Copywriter | Leslie Liu / Cheil PengTai Beijing |
| Director | Yuan Lu / HOBALAB |
| Editor | Claude Zhang / HOBALAB |
This 2023 Clio Awards Silver winning entry titled 'Quest for Dyslexia' was entered for Samsung by Cheil PengTai Beijing, Beijing. The advertising agency is part of the agency network: Cheil Worldwide and holding company: Cheil Worldwide. The piece was submitted to the medium: Innovation within the entry type: Product/Service and the category: Medium Innovation. It consists of 1 video and 1 image.
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