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Claritin

The DiversiTree Project

CHICAGO
2024
2024
Entrant Company
Energy BBDO
Medium
Media
Category
Out of Home
Entry Type
Product/Service
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Items

Credits
Advertiser / BrandBayer Consumer Health, Whippany
Advertising AgencyEnergy BBDO, Chicago
Production CompanyFlare, Chicago
Music/Sound CompanyCANJA Audio Culture, São Francisco, Curitiba
Chief Creative OfficerJosh Gross / Energy BBDO
Chief Creative OfficerPedro Pérez / Energy BBDO
Chief Marketing OfficeJeff Jarrett / Bayer Consumer Health NA
Chairman & CCODavid Lubars / BBDO Worldwide
CCO of North AmericaLuiz Sanches / BBDO Worldwide
Chief Creative OfficerJosh Gross / Energy BBDO
Chief Creative OfficerPedro Pérez / Energy BBDO
Executive Creative DirectorSusan Treacy / Energy BBDO
Executive Creative DirectorAllison Hayes / Energy BBDO
Executive Creative DirectorAndrea Siqueira / Energy BBDO
Creative DirectorRicardo Salgado / Energy BBDO
Creative DirectorMurilo Santos / Energy BBDO
Creative DirectorJenna Nussbaum / Energy BBDO
Associate Creative DirectorJosh Parmenter / Energy BBDO
Senior CopywriterLucy Butka / Energy BBDO
Senior Art DirectorAbigail Chieppa / Energy BBDO
CopywriterBethany Berg / Energy BBDO
Senior DesignerTess Barnes
Motion DesignerAnna Gainer
Director of Creative ServicesErin Welsh / Energy BBDO
Chief Innovation OfficerAlan Parker / Energy BBDO
Innovation DirectorCasey Campbell / Energy BBDO
Head of Integrated ProductionJohn Pratt / Energy BBDO
Director of Unified ProductionMatt Scoville / Energy BBDO
Director of ProductionJeff Davis / Energy BBDO
Senior ProducerValerie Bonner / Energy BBDO
Director / Director of PhotographyFlynn Drew / Energy BBDO
DirectorMax Moore / Energy BBDO
Content Capture / Drone OperatorNick Arnold / Energy BBDO
Executive Director of MusicDaniel Kuypers / Energy BBDO
Director of Studio ProductionMitch Monzon / Energy BBDO
Post ProducerLauren O'Machel / Energy BBDO
Managing EditorCasey Cobler / Energy BBDO
Case Study EditorRafael Braga
ColorPaul Galati
ColorKen Wald
Sound EngineerBen Treimer / Energy BBDO
Katie RogulichBusiness Manager / Energy BBDO
PresidentJeff Adkins / Energy BBDO
Client Service DirectorKatie Clow / Energy BBDO
Group Account DirectorMalena Garcia / Energy BBDO
Account DirectorAmanda Nieman / Energy BBDO
Senior Account ExecutiveNic Colvin / Energy BBDO
Associate Director, Project ManagementCaroline Helms / Energy BBDO
Multicultural Market, DEI LeadCarla Eboli / Energy BBDO
Associate Brand ManagerJenny J Huang / Energy BBDO
Chief Strategy OfficerLarry Gies / Energy BBDO
Group Director, Integration StrategyLeah Gritton / Energy BBDO
Group Strategy DirectorDoug Malcom / Energy BBDO
Strategy DirectorAustin Anderson / Energy BBDO
Junior StrategistMonserrat Vazquez / Energy BBDO
Junior Social StrategistJennifer Jasso / Energy BBDO
Global Chief Marketing & IT OfficerPatricia Corsi / Bayer Consumer Health
SVP, Global Marketing HeadReese Fitzpatrick / Bayer Consumer Health
VP, Global AllergyTrevor Thrun / Bayer Consumer Health
VP, US Allergy/CCSF, GMCatherine Vennat / Bayer Consumer Health
US Brand Marketing Director, AllergyKelly Davies / Bayer Consumer Health
Global Category Brand LeaderPablo Erbessd / Bayer Consumer Health
Marketing ConsultantAlice Hirsch / Bayer Consumer Health
VP, Brand Integration, PR, Social and InfluencerDenise Vitola / Bayer Consumer Health
Senior Director, Strategic Comms, Brand PR, Social and InfluencerDanielle Goonan / Bayer Consumer Health

This 2024 Clio Awards Silver winning entry titled 'The DiversiTree Project' was entered for Claritin by Energy BBDO, Chicago. The piece was submitted to the medium: Media within the entry type: Product/Service and the category: Out of Home. It consists of 1 video and 2 images.

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