Sprite
1982 Sprite
SHANGHAI
2024
2024
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Video
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Items
Credits
| Brand | The Coca-Cola Company, Shanghai |
| Agency | Ogilvy Shanghai, Shanghai |
| Production Company | Boxcutter Limited, Auckland |
| Production Company | Red Horse Media, Shanghai |
| Production Company | Hogarth Shanghai, Shanghai |
| Production Company | VMLY&RCommerce Shanghai, Shanghai |
| Agency Network | WPP Open X, Shanghai |
| Media Agency | EssenceMediacom Shanghai, Shanghai |
| Chief Creative Officer | Reed Collins / Ogilvy Asia Pacific |
| Group Executive Creative Director | Wei Fei / Ogilvy Shanghai |
| Group Creative Director | Marc Wang / Ogilvy Shanghai |
| Associate Creative Director | Weikang Zhao / Ogilvy Shanghai |
| Associate Creative Director | Callum Ng / Ogilvy Shanghai |
| Senior Copywriter | Melanie Sun / Ogilvy Shanghai |
| Creative Group Head | Jinsong Zhao / Ogilvy Shanghai |
| Vice President | Ole Luk / Ogilvy Shanghai |
| Group Account Director | Katherine Zhang / Ogilvy Shanghai |
| Associate Account Director | Alvin Zhang / Ogilvy Shanghai |
| Account Manager | Ericson Li / Ogilvy Shanghai |
| Account Executive | Rachel Li / Ogilvy Shanghai |
| Senior Project Manager | Poppy Jia / Ogilvy Shanghai |
| Content Strategy Manager | Cayla Le / Ogilvy Shanghai |
| Vice President, Global Category | Ibrahim Salim Khan / TCCC China |
| Head of Integrated Marketing Experiences | Bassam Qureshi / TCCC China |
| Creative Director | Selwyn Low / TCCC China |
| Senior Creative Manager | Spark Xu / TCCC China |
| Experience Design & Connection Planning Director | Jackie Jiang / TCCC China |
| Consumer & Shopper Connection Planning Manager | Rain Yang / TCCC China |
| Brand Director | Chris Lian / TCCC China |
| Senior Brand Manager | Johnson Zhu / TCCC China |
| Managing Director, Media Lead | Dephin Lim / EssenceMediacom Shanghai |
| General Manager, Category Lead & Experience Strategy Lead | Meha Verghese / EssenceMediacom Shanghai |
| Business Director, Experience Design Lead | Amanda Ma / EssenceMediacom Shanghai |
| Associate Director, Connections Planner | Candice Liu / EssenceMediacom Shanghai |
| Manager, Connections Planner | Pinko Xu / EssenceMediacom Shanghai |
This 2024 Clio Awards Shortlisted entry titled '1982 Sprite' was entered for Sprite by Ogilvy Shanghai, Shanghai. The piece was submitted to the medium: Media within the entry type: Product/Service and the category: Experience/Activation. It consists of 1 video and 3 images.
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