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SC Johnson - Kiwi Shoe Care

First Steps: Ali

CHICAGO
2018
2018
Entrant Company
Ogilvy
Medium
Print & Out of Home Technique
Category
Copywriting
Entry Type
Product/Service
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Credits
Agency NetworkOgilvy & Mather
Holding CompanyWPP Group
Production CompanyOgilvy, Chicago
Advertiser BrandSC Johnson, Racine
Entrant CompanyOgilvy, Chicago
Chief Creative OfficerJoe Sciarrotta / Ogilvy
Executive Creative DirectorNancy Hannon / Ogilvy
Executive DirectorGabe Usadel / Ogilvy
Creative DirectorHital Pandya / Ogilvy
Creative DirectorLuissandro Del Gobbo / Ogilvy
Creative DirectorLuis Gabriel Ramirez Arias / Ogilvy
Creative DirectorMark Bruker / Ogilvy
CopywriterGeorge Gier / Ogilvy
ProducerMaggy Lynch-Hartley / Ogilvy
Sound DesignerJoe Griffin / Ogilvy
Managing DirectorGloria Hall / Ogilvy
Executive ProducerJoan Shelton / Ogilvy
Managing DirectorAntonis Kocheilas / Ogilvy
Managing DirectorPhilip Heimann / Ogilvy
Managing DirectorPete Lewis / Ogilvy
Account ExecutiveJennifer Kasmarick / Ogilvy
Account ExecutiveZoe Han / Ogilvy
SVP, SocialLisa Hill / Ogilvy
PhotographerSandro Miller / Sandro, Inc.
PhotographerRoberto D'este / Havana 1 Productions
Voiceover ArtistBruce Lash / Brush Lash
Global Chief Marketing OfficerAnn Mukherjee / SC Johnson
VP, Global Shoe CareRenata Ferraiolo / SC Johnson

This 2018 Clio Awards Gold winning entry titled 'First Steps: Ali' was entered for SC Johnson - Kiwi Shoe Care by Ogilvy, Chicago, part of agency network: Ogilvy & Mather and holding company: WPP Group. The piece was submitted to the medium: Print & Out of Home Technique within the entry type: Product/Service and the category: Copywriting. It consists of 1 image.

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