Wendy's

webeefin?

KANSAS CITY

2018

Entrant Company: VML
Medium: Public Relations
Category: Brand Development
Entry Type: Product/Service

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Credits

Agency Network	Young & Rubicam
Holding Company	WPP Group
Production Company	Six Course, Inc., Los Angeles
Advertiser Brand	Wendy's, Dublin
Entrant Company	VML, Kansas City
Advertising Agency	VML, Kansas City
Public Relations Agency	Ketchum, New York
Media Agency	Spark Foundry, New York
Advertising Agency	VML, Kansas City
Marketing Company	Six Course, Inc., Los Angeles
Co-Creator	Six Course, Inc., Los Angeles
Global Chief Creative Officer	Debbi Vandeven / VML
North American Chief Creative Officer	John Godsey / VML
Executive Director, Client Engagement	Jen McDonald / VML
Group Planning Director	Bret Smith / VML
Executive Creative Director	Chris Corley / VML
Group Creative Director	Pat Piper / VML
Creative Director	Jordon Gray / VML
Associate Copywriter	Ant Tull / VML
Senior Art Director	Monika Hoang / VML
Campaign Program Manager	Annie Gerker / VML
Account Director, Client Engagement	Zach Mendenhall / VML
Associate Account Manager	John New / VML
Associate Director, Connections & Social Strategy	Christina Miller / VML
Associate Director, Conversation Design	Matt Keck / VML
Senior Copywriter	Dorado Quick / VML
Chief Concept & Marketing Officer	Kurt Kane / Wendy's
Senior Director, Media	Jimmy Bennett / Wendy's
Vice President, Brand & Advertising	Carl Loredo / Wendy's
Vice President, Digital & Strategy Director	Ryan Kefer / Spark Foundry
Senior Vice President, Cause Marketing and Client Services	Melissa Golden / Ketchum
Creative Director	Archie Davis / Six Course, Inc.
Art Director	Mike Reese / Six Course, Inc.
Supervisor, Client Engagement	Erica Hudson / VML
Vice President, Media Strategist	Marissa Kandel / Ketchum
Analyst, Strategy & Insights	Jeremy Cline / VML
Group Creative Director	Allison Pierce / VML
Executive Creative Director	Aaron Evanson / VML
Campaign Program Manager	Laura Picicci / VML

This 2018 Clio Awards Bronze winning entry titled 'webeefin?' was entered for Wendy's by VML, Kansas City. The advertising agency is part of the agency network: Young & Rubicam and holding company: WPP Group. The piece was submitted to the medium: Public Relations within the entry type: Product/Service and the category: Brand Development. It consists of 1 video and 6 images.