NEW YORK, USA // Kenneth Richard is a creative with 24 years of industry experience in art direction, editorial, and creating ad campaigns. He founded TheImpression.com in 2015 quickly growing it to be the definitive global leading voice on fashion marketing covering ad campaigns, creative agencies, creative strategies, fashion films, and runway shows. In the fall of 2016 he launched The Impression global biannual magazine showcasing work from artist such as Fabien Baron, Pascal Dangin, David Lipman, The Style Council, Rankin, and others. He has also published a dozen co-branded journals in partnership with the CFDA, entitled The Impression/CFDA.
Kenneth is particularly known for his interviews and has conducted written and video conversations with the likes of Inez & Vinoodh, Mario Testino, Nick Knight, Giovanni Bianco, Fabien Baron, Trey Laird, Pascal Dangin, Riccardo Ruini, Doug Lloyd, Mark Lee, Alex de Betak, Alexander Wang, and Rick Owens, amongst many others.
Kenneth also teaches Creative Direction and Photography at the Mastered Program in the U.K.. In addition, he consults for various luxury fashion houses and is a sought-out speaker regarding the future of fashion marketing and creative.
He began his career as CEO, Chief Creative Officer of Kenneth Richard Inc., a designer brand sold in Barneys New York, Charivari, and his own freestanding store in Soho, and a showroom in Paris. Mounting 3 runway shows per year, Kenneth was the first American designer invited to show at the Paris Tranoi as well as 7th on 6th in Bryant Park. He was at the time, the youngest member asked to join the CFDA.