NEW YORK, USA // A youth spent wandering much of the world and years working in New York City's music and creative scenes have lent his work international flavor and big city polish. Before founding ˚Orbital, Velez worked in creative roles at companies including SiriusXM Radio, The New York Times and Big Sync Music.
Orbital has since created and curated music for brands including Google, Cadillac and the Unilever and Diageo brand families, with agencies including BBH, Campbell-Ewald, DDB, Droga5, Leo Burnett, Mullen, Publicis, TBWA and many more.
As a recording artist, Alfonso has performed and recorded with some of the music industry's most celebrated acts, both stateside and abroad, and he maintains a longstanding musical residency most Sunday nights in New York's West Village.
He speaks, reads and writes Spanish fluently, gets by decently in French and communicates pretty nicely in Russian thanks to some pre-teen years living in Moscow, during the fall of the Soviet Union where he began his early conservatory training before diving fully into American songcraft, music supervision and composition.