NEW YORK, USA // As Vice President of Creative Synch at Kobalt Music, Lisa facilitates and manages all levels of advertising and brand-related licensing deals for the 600,000+ diverse catalog. Lisa works closely with the Kobalt roster and advertising partners to curate and secure synch opportunities.
Throughout her 10+ year career, Lisa has secured 100's of placements for a wide range of brands, including Apple, Target, Facebook, Coca-Cola, McDonald's, Google, Victoria's Secret, Old Navy, Royal Caribbean, Uber, Peloton, and many more. She's become an integral part of the Kobalt team since joining in 2014, securing placements for artists and writers such as John Denver, Diplo, DJ Shadow, Jungle, Roy Orbison, and Max Martin.
Lisa is passionate about the power of a well-placed song. Whether it's introducing an older catalog gem to a new audience, aligning a single release with a campaign, or breaking a new song/artist entirely.