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MEXICO CITY, USA // Leader at heart, focused on transforming businesses through creativity. Gabriela Fenton has reinvented herself several times throughout her career. She became the only female art director to hold the position of CEO in the country, she has directed three companies at the same time, she was selected by AdAge as one of the 14 ‘Women to Watch’ in 2018, Jury in Fiap, Circulo Creativo, EFFIES, where she was President in 2019 and Media Cannes in 2022. Gaby was also named by Forbes as one of the ‘Powerful Women’ in 2021, and has won awards like Fiap, Cannes and One Show. Thanks to her broad experience, she has been a Creative, New Business, Account, Production and recently, Media. With 27+ years of experience she has always believed in reinvention as fuel to integrate teams and help them create strategies and ideas that transform and grow brands in multicultural environments without borders. A year ago, she was hired by Gary Vaynerchuk to launch and lead VaynerMedia LATAM where she, in her own words: has lived the deepest and happiest reinvention of her career.