NEW YORK, USA // Katie Williams is the US Chief Marketing Officer at Haleon. In this role, she works to shape the future of consumer experiences with our portfolio of Haleon brands. She is a leader in CPG marketing with extensive experience and proven success in delivering growth, creative courage, digital transformation and employee development. She is best known for her relentless focus on inclusivity as a critical pathway for business and brand growth.
She joined Haleon in 2020, and most recently led the Marketing transformation at Mondelez International. In this role, Katie was charged with modernizing the brand and consumer engagement approach across the North America portfolio with focus on full funnel consumer experience marketing, direct to consumer platforms, and cultural activation via sponsorship marketing and out bound licensing of brands like Oreo. Prior to this role, Katie helped to build brands in the US and globally, including such iconic brands as Ritz, Sour Patch Kids, and Trident Gum.
She began her career at P&G as a research scientist and earned a bachelor’s degree from Purdue University and an MBA from the University of Michigan.
Katie lives in Montclair, NJ with her two sons, CJ and Chase, and her husband, Cameron.