NEW YORK, USA // Eri began her career agency-side in comms, planning and strategy at various West Coast shops, including McCann. A move to New York and eventually London, saw her fall in love with the production company side of the industry. Joining Jelly in London, Eri gravitated towards the motion side of the business, and in 2019, headed back to her Motherland to lead Jelly’s New York studio.
A confident problem solver, Eri has a mind for connecting people and ideas, and an ambitious drive to bring others along on the journey. She loves the challenge of helping Artists and Directors do what they do best, supporting them to uncover the narrative and authenticity in their work. Eri uses her creativity, strategic thinking, and production prowess to forge symbiotic relationships with appropriate brand and creative partners.
On the side, Eri has her head in the... plants. Since moving back to NY, she’s opened a plant shop in Cold Spring called WYLD, where a co-working space serves as a creative hub for the local community to come together. She also faithfully recreated a traditional London pub in the basement of her house with her British husband - with an open invite extended to all swinging through town on a day trip.