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NEW YORK, USA // Manuel Frank leads Edelman’s creative business across some of the agency’s most significant healthcare and pharma clients worldwide. He works on multimarket campaigns with teams of 50+ creatives. Some of his experience includes work across Pfizer’s vaccine and rare disease portfolio for adults and children in Germany, he was the driving creative force behind the award winning ”Patient Pathways” for AstraZeneca and the renowned health campaign “Please Touch” to create awareness and empathy for psoriasis patients, as well as creating the Global Fund’s latest replenishment campaign “Fight for What Counts”, helping the organisation to achieve the biggest funding in global public health to date.

Manuel believes that creatives should have FOMO (fear of missing out) if they don’t work in healthcare today, as the sector and the creative industry will see the biggest innovations to come for us all.

For his work, Manuel has received many national and international awards including PR Week Global, ADC Awards, CRESTA, SABRE Awards, The Drum, PR Reports ”Campaign of the Year” and a much sought after EFFIE Award.

Manuel is passionate about developing the next generation of creatives and worked as a lecturer for the Young Masters programme of Art Director’s Club, as well as for the renowned Copywriting school “Hamburg School of Ideas”.