Lay's
Groundhog Lay’s
PLANO
2024
2024
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Video
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Video -
Items
Credits
| Advertising Agency | D3 (PepsiCo Foods US), Plano |
| Brand | Lay's, Plano |
| Food, snack, and beverage corporation | PepsiCo Inc, New York |
| Media Company | Kimmelot, Los Angeles |
| Production Company | Maximum Effort, New York |
| Media Agency | OMD USA LLC, New York |
| Public Relations Agency | Ketchum Inc, New York |
| Production Company | Really Original, Los Angeles |
| Entertainment Company | Rocket Sciences Pictures, Inc., New York |
| Public Relations Agency | The Lede Company, New York |
| Public Relations Agency | POV Agency, Los Angeles |
| Chief Creative Officer | Chris Bellinger / PepsiCo Foods US |
| Senior Director, Media Team | Amanda Corral / PepsiCo Inc |
| SVP of Marketing, Core Snacks | Tina Mahal / PepsiCo Inc |
| Senior Director, Lay’s Brand | Michelle McAlister / PepsiCo Inc |
| Director, Lay’s Brand | Isabel Gaeta Westhoff / PepsiCo Inc |
| Director, Media Team | Drew Ingram / PepsiCo Inc |
| Associate Director, Social Media | Cilla Sutfin / PepsiCo Inc |
| Chief Development Officer | Scott Downs / OMD USA LLC |
| EVP, Head of Video OMD | Suzanne Irving / OMD USA LLC |
| Senior Director, Video Investment | Monica Wiedemann / OMD USA LLC |
| Senior Director, Planning | Katelyn Muchowski / OMD USA LLC |
| Senior Director, Investment | Daniel Waylonis / OMD USA LLC |
| Director, Video Investment | Jane Alexander / OMD USA LLC |
| Associate Director, Planning | Katherine Angst / OMD USA LLC |
| Associate Director, Video Investment | Elias Haymandos / OMD USA LLC |
| Vice President, Group Manager | Marin Bergman / Ketchum Inc |
| Executive Vice President | Ilana Shenitzer / Ketchum Inc |
| Sr. Media Specialist | Olivia Olson / Ketchum Inc |
| Co-Founder | Ryan Reynolds / Maximum Effort |
| CEO | Jimmy Kimmel / Kimmelot |
| Head of Marketing | Dan Sanborn / Kimmelot |
| Founder | Lauren Ciell / Really Original |
| Director | Oren Brimer / Rocket Sciences Pictures, Inc. |
| Strategic Communications | Julie Cloutier / The Lede Company |
| Managing Partner & COO | Pilaar Terry / POV Agency |
This 2024 Clio Entertainment Shortlisted entry titled 'Groundhog Lay’s' was entered for Lay's by D3 (PepsiCo Foods US), Plano. It consists of 2 videos and 1 image.
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