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Samsung

The Cost of Bullying

BEIJING
2022
2022
Entrant Company
Cheil PengTai Beijing
Medium
Games: Public Relations
Category
Social Good
Entry Type
Games
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Credits
Entrant CompanyCheil PengTai Beijing, Beijing
AdvertiserSamsung, Beijing
Advertising AgencyCheil PengTai Beijing, Beijing
Advertising Agency (Additional)Cheil Hong Kong, Hong Kong
Chief Creative OfficerPaul Chan / Cheil Hong Kong
CopywriterPaul Chan / Cheil Hong Kong
Executive Creative DirectorKimmy Liu / Cheil PengTai Beijing
Group Creative DirectorWilson Ang / Cheil Hong Kong
CopywriterWilson Ang / Cheil Hong Kong
Art DirectorEdmond Leung / Cheil Hong Kong
Associate Creative DirectorTimothy Tian / Cheil PengTai Beijing
MultimediaYining Yin / Cheil PengTai Beijing
MultimediaMelody Zhang / Cheil PengTai Beijing
Business VPLarry Sun / Cheil PengTai Beijing
Account DirectorCherry Lan / Cheil PengTai Beijing
Game Operation Group LeaderDooYoung Jang / Cheil PengTai Beijing
Game BD ManagerWei Du / Cheil PengTai Beijing

This 2022 Clio Entertainment Grand winning entry titled 'The Cost of Bullying' was entered for Samsung by Cheil PengTai Beijing, Beijing. The piece was submitted to the medium: Games: Public Relations within the entry type: Games and the category: Social Good. It consists of 1 video and 1 image.

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