Mercado Pago

Inflation Proof Prize

VICENTE LOPEZ

2023

Entrant Company: GUT
Medium: Television | Series: Branded Content
Category: Experience | Activation
Entry Type: Television | Series

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Credits

Entrant Company	GUT, Vicente Lopez
Advertising Agency	GUT, Buenos Aires
Advertiser	Mercado Pago, Buenos Aires
Founder	Gastón Bigio / GUT
Founder	Ansemo Ramos / GUT
CCO & Partner	Joaquín Cubría / GUT
CCO & Partner	Ignacio Ferioli / GUT
Executive Creative Director	Ramiro Rodriguez Gamallo / GUT
Executive Creative Director	Matías Lafalla / GUT
Executive Creative Director	Laura Rapela / GUT
Executive Creative Director	Diego Fernandez Posada / GUT
Creative Director	Santiago Narvaja / GUT
Creative Director	Valentina Diaz Salama / GUT
Art Director	Juan Migliardo / GUT
Copywriter	Valentín Acosta / GUT
Digital Creative Director	Luciano Campanelli / GUT
Digital Creative Team	Florencia Espinola / GUT
Digital Creative Team	Camila Castro / GUT
Head of Design	Rosario Muñoz / GUT
Designer	Carolina Vázquez García / GUT
Managing Director	Pilar Lopardo / GUT
Head of Regional Account	Natalia Noya / GUT
Regional Account Director	Anita Farias / GUT
Account Supervisor	Fede Salomone / GUT
Chief Strategy Officer	Javier Quintero / GUT
Strategy Director	Mariana Varella / GUT
Sr. Strategist	Francisca Balbiani / GUT
Social Strategist Lead	Ignacio Rocca / GUT
Social Strategy	Regina Lucini / GUT
Social Strategy	Kevin Rehbein / GUT
Community Manager	Florencia Cazachkoff / GUT
Head of Production	Florencia Albizzati / GUT
Producer	Mora Kexel / GUT
Creative Coordinator	Paula Akel / GUT
Creative PM	Ramiro de Vedia / GUT
Responsible for the client	ean Summers, Andres Patetta, Iuri Gomes Maia Leite Filho, Esteban Urchipia, Alina Takessian, Leopoldo Frederic, Paula Herman, Ce / Mercado Pago

This 2023 Clio Entertainment Gold winning entry titled 'Inflation Proof Prize' was entered for Mercado Pago by GUT, Vicente Lopez. The piece was submitted to the medium: Television | Series: Branded Content within the entry type: Television | Series and the category: Experience | Activation. It consists of 1 video and 1 image.