Barbie

Barbie Partnerships-XBOX

Campaign: Barbie Partnerships

BURBANK

2023

Entrant Company: Warner Bros
Medium: Theatrical | Film: Partnerships | Collaborations
Entry Type: Theatrical | Film

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Credits

Entrant Company	Warner Bros, Burbank
Partnerships Agency	Hijinx
Public Relations Agency	Assembly
Social Agency	Ayzenberg
Content Agency	Super Digital
Creative Agency	Scuf Gaming
Creative Agency	Take Off Studios
Creative Agency	Colorware
Creative Agency	Recon NW
Partnerships Agency	GMR Marketing
Client/Partner	Microsoft Corporation; Xbox
Senior Vice President	Louise Soper / Warner Bros Discovery
Vice President	Pamela Jannone / Warner Bros Pictures
Director	Carlo Vespe / Warner Bros Pictures
Vice President	Mara Maxfield / Warner Bros Pictures
Director	Brittney Gmerek / Warner Bros Pictures
Account Executive	Merlinda Balmas / Warner Bros Pictures
Xbox Partnerships Director	Marco Waltenberg / Microsoft Corporation; Xbox
Partnership & Lifestyles Manager	Kumar Manix / Microsoft Corporation; Xbox
Partnership & Lifestyles Manager	Mindy Rowe / Microsoft Corporation; Xbox
Xbox Product Manager	Tiffany Kline / Microsoft Corporation; Xbox
Xbox Product Manager	Lindsay O’Connor / Microsoft Corporation; Xbox
SR Marketing Communication Manager	Kate Fisher / Microsoft Corporation; Xbox
Product Marketing Manager	Hailey Geller / Microsoft Corporation; Xbox
SR Product Marketing Manager	Bree Adams / Microsoft Corporation; Xbox
SR Product Marketing Manager	Jenny Miller / Microsoft Corporation; Xbox
Xbox Legal	Kari Anand / Microsoft Corporation; Xbox
Xbox Marketing Manager	Ivy Fan / Microsoft Corporation; Xbox
Content Manager	Erik Conway / Microsoft Corporation; Xbox
SR Communications Manager	Keri Ross / Microsoft Corporation; Xbox
SR Channel/Ecosystem Manager	Paul Diamond / Microsoft Corporation; Xbox
SR Marketing Communications Manager	Tina Woodburn / Microsoft Corporation; Xbox
Xbox Regional Partnership – Asia Pacific	Julia Lehepuu / Microsoft Corporation; Xbox
Xbox Regional Partnership – Asia Pacific	Sophie Wang / Microsoft Corporation; Xbox
Xbox Regional Partnership – Asia Pacific	Hwaseok Choi / Microsoft Corporation; Xbox
Xbox Regional Partnership – Europe	Florian Vogel / Microsoft Corporation; Xbox
Xbox Regional Partnership – Europe	Maxi Graeff / Microsoft Corporation; Xbox
Xbox Regional Partnership – Europe	Bailey Kosdal / Microsoft Corporation; Xbox
Xbox Regional Partnership – Europe	Charleyy Hodson / Microsoft Corporation; Xbox
Xbox Regional Partnership – Latin America	Naxla Mina / Microsoft Corporation; Xbox

This 2023 Clio Entertainment Gold winning entry titled ' Barbie Partnerships-XBOX' was entered for Barbie by Warner Bros, Burbank. The piece was submitted to the medium: Theatrical | Film: Partnerships | Collaborations within the entry type: Theatrical | Film. It consists of 1 video and 1 image. This piece is part of a campaign called 'Barbie Partnerships' that consists of 11 elements.