2025 Clio Awards Creative Summit

The Clio Awards

2025 Clio Awards Creative Summit

The industry’s most celebrated and forward-thinking voices will gather to share the ideas, and practices that propelled their work to the forefront of the business.

You’ll hear from today’s most inspiring visionaries about harnessing the power of creativity to unlock the potential of new technologies and so much more.

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Agenda

Speakers

Who Should Attend?

2024 Event Gallery

2025 Agenda

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Registration
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Sound as Signature: How Holistic Music Strategy Shapes Brand Identity

Presented by Universal Production Music

Music isn’t just a background track, but one of the most powerful tools brands have to communicate identity and build lasting cultural relevance. This panel will explore the evolving role of music strategy in brand storytelling and how a cohesive, intentional approach to sound can define a brand just as distinctly as its logo or visual identity.

Speakers:

Jamie Glenn
VP, Partnerships & Licensing
Universal Production Music

Zach Golden
Creative Director
Elias Audio Branding
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Livestreaming Under the Influence…Of Brands

Presented by Twitch

Learn the balancing act of brand integration in livestreaming through hands-on experience. During this session led by Patrick Moses, the U.S. Creative Production Lead at Twitch Brand Partnership Studio, attendees will play branded games while exploring how creators navigate sponsored content without losing their authentic voice. We’ll analyze what makes branded content fall flat, what makes it feel forced, and how to find the sweet spot in between.

Speaker:

Patrick Moses
U.S. Creative Production Lead
Twitch Brand Partnership Studio
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The Clio Awards x Luma AI In Conversation With AI Challenge Powered by Dream Machine Finalists

Presented by Luma AI

As the lines between creativity and technology blur, a new generation of storytellers is leading the charge – harnessing AI not as a shortcut, but as an opportunity for bold and original thinking. This roundtable discussion features three finalists of the AI Challenge Powered by Dream Machine, a first-of-its-kind collaboration between The Clio Awards and Luma AI, inviting creatives to explore what’s possible when the power of AI meets the art of advertising. Through 10-second vertical ads built with Luma’s Dream Machine, finalists will reflect on their creative process, the challenges and surprises of working with generative tools, and how AI is shaping the future of content creation for a new era of advertisers and audiences.

Speaker:

Jon Finger
Creative Workflow Executive for Dream Lab, Los Angeles
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Why Taste is Strategy: The Aesthetics of Influence

In an era where attention is fleeting and loyalty is hard-won, brands who are engaging influencers to develop a distinct and consistent aesthetic are rising above the noise. This conversation explores how cultivating “taste” through content creators, visual identity, and cultural fluency is more than a creative decision, it’s a strategic one. We’ll examine how an intentional aesthetic can deepen brand loyalty, signal values, and drive long-term engagement. We’ll also highlight the brands setting the standard, from beauty to lifestyle to food, that are proving just how powerful good taste can be.

Moderator:

Ashley Rudder
Co-Founder
HAUS OF SÔS

Speakers:

Alex Booker
Executive Creative Director
BBDO New York

Jeremy Elias
Executive Creative Director
Oatly

Quynh Dang
VP Brand
Away
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Repicturing Rural America: Tackling the Visual Gap and Driving Authentic Storytelling

Presented by Getty

Rural America has long been defined in marketing and advertising by outdated tropes that overlook its diversity, innovation, and cultural relevance. Tristen Norman, Director and Head of Creative for the Americas at Getty Images, will share data-driven insights and broader creative strategies to help brands challenge those stereotypes and be a catalyst for change. Drawing on Getty Images’ unique research approach through their VisualGPS insights platform, powerful visual examples, and extensive client partnerships to identify gaps, Norman will illustrate how brands can leverage visual storytelling to more accurately reflect various underrepresented communities and position them as a driving force in shaping the cultural and creative landscape of tomorrow.

Speaker:

Tristen NormanDirector and Head of Creative for AmericasGetty Images
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Doing Well by Doing Good: Lessons from Patagonia’s Radical Playbook

What does it take to build a wildly successful global brand rooted in purpose? Join author and New York Times climate reporter David Gelles in conversation with Patagonia’s in-house philosopher Vincent Stanley for a thought-provoking discussion on how Patagonia became a global leader in “doing well by doing good.” Explore how the brand’s bold, values-led approach is inspiring other companies to lead with integrity, responsibility, and long-term impact. A must-attend for anyone rethinking what brand leadership can—and should—look like.

The first 175 attendees of this session will receive a FREE COPY of Gelles’s new book DIRTBAG BILLIONAIRE: How Yvon Chouinard Built Patagonia, Made a Fortune, and Gave It All Away. Stick around after the panel to have your book SIGNED BY THE AUTHOR.

Speakers:

David GellesAuthor and New York Times Climate Reporter

Vincent StanleyDirectorPatagonia Philosophy
5:00 pm – 6:00 pm

Networking Reception/Raffle

5:00-6:00 PM – Networking Reception with light food and beverages.
The first 175 attendees of the Creative Summit will receive a FREE COPY of David Gelles’s new book DIRTBAG BILLIONAIRE: How Yvon Chouinard Built Patagonia, Made a Fortune, and Gave It All Away. Stick around after the summit to have your book SIGNED BY THE AUTHOR.
All attendees will also be eligible to win Apple AirPods Pro3 earbuds at the close of the event. You must be present to win so be sure to stay until the end!

Speakers

Alex Booker

Executive Creative Director, BBDO New York

Ashley Rudder

Co-Founder, HAUS OF SÔS

David Gelles

Author, Reporter, New York Times

Jamie Glenn

VP, Partnerships & Licensing, Universal Production Music

Jeremy Elias

Executive Creative Director

Jon Finger

Creative Workflow Executive, Dream Lab Los Angeles

Patrick Moses

U.S. Creative Production Lead, Twitch Brand Partnership Studio

Tristen Norman

Director and Head of Creative for the Americas, Getty Images

Vincent Stanley

Director, Patagonia Philosophy

Zach Golden

Creative Director, Elias Audio Branding

Quynh Dang

VP Brand, Away

Who Should Attend?

Students

Gain insider knowledge, learn meaningful tips and hear from inspiring creators about what fuels their process.

Early – Mid Career Professionals

Make connections with other talented creatives and marketers that can help you build a professional community and set your career on the path to award winning ideas.

Industry Veterans

Celebrate your passion for creativity and share your vision for the future of the industry with other brand and marketing leaders at the top of their game.