Hemlibra
Tokking Their Language
NEW YORK
2024
2024
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Credits
| Client | Genentech, San Francisco |
| Advertising Agency | 21GRAMS, New York |
| Production Studio | ROOM42, New York |
| Global Chief Creative Officer | Frank Mazzola / 21 Grams |
| Marketing Team Director - Rare Blood Disorders Marketing | Mary MacPartlin / Genentech |
| Global Chief Creative Officer | Frank Mazzola / 21GRAMS |
| Global Chief Creative Officer | Tom Richards / 21GRAMS |
| EVP, Executive Creative Director | Lauren Pollina / 21GRAMS |
| EVP, Group Creative Director | Ashley Holbrook / 21GRAMS |
| EVP, Group Creative Director | Patty Huang / 21GRAMS |
| VP, Creative Director | James Kuo / 21GRAMS |
| VP, Associate Creative Director | Andy Vallejo / 21GRAMS |
| Associate Creative Director | Evan Atherton / 21GRAMS |
| Associate Creative Director | Nicole Meyer / 21GRAMS |
| Copy Supervisor | Nick DeRosa / 21GRAMS |
| Group Art Supervisor | Frank Hammar / 21GRAMS |
| Senior Copywriter | River Clegg / 21GRAMS |
| Senior Art Director | Max Gold / 21GRAMS |
| Copy Supervisor | Javi Pinol / 21GRAMS |
| Group Art Supervisor | Janey Tuite / 21GRAMS |
| Group Art Supervisor | Hannah Sicherman / 21GRAMS |
| Junior Copywriter | Isaiah Bridges-Green / 21GRAMS |
| Art Director | Olivia Kossakowski / 21GRAMS |
| EVP, Group Account Director | Mandy Rexroat / 21GRAMS |
| SVP, Group Account Director | Jennifer Chang / 21GRAMS |
| VP, Group Account Director | Kristi Tezha / 21GRAMS |
| Director, Project Management | Chris O’Brien / 21GRAMS |
| Project Manager | Kat Plytynski / 21GRAMS |
| Account Director | TJ Blitzer / 21GRAMS |
| Account Supervisor | Kristin Arnold / 21GRAMS |
| Associate Director, Social | Vanessa Farkas / 21GRAMS |
| EVP, Executive Strategy Director | Danielle Montalbano / 21GRAMS |
| VP, Group Strategy Director | Andrew Magrini / 21GRAMS |
| Senior Strategist | Scott Ballard / 21GRAMS |
| Post Producer | Erin Roca / 21GRAMS |
| Line Producer | Jessica Gullo / 21GRAMS |
| Editor | Drew Moraca / 21GRAMS |
| Editor | Kristi League / 21GRAMS |
| Director | Sarah Kambe Holland / 21GRAMS |
This 2024 Clio Entertainment Silver winning entry titled 'Tokking Their Language' was entered for Hemlibra by 21GRAMS, New York. The piece was submitted to the medium: Branded Entertainment & Content (Pharmaceutical) within the entry type: Direct-to-Consumer - Branded and the category: Social Media. It consists of 11 videos and 2 images.
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