Excedrin by GSK Consumer Healthcare
Game Over for Headaches
NEW YORK
2022
2022
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Video
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Items
Credits
| Agency Network | McCann Worldgroup |
| Holding Company | Interpublic Group |
| Production Company | Friends Electric, Los Angeles |
| Advertiser Brand | Excedrin by GSK Consumer Healthcare, Warren, NJ |
| Advertising Agency | Weber Shandwick, New York |
| Entrant Company | Weber Shandwick, New York |
| Media Agency | Woodblock, Berlin |
| Animation Company | Woodblock, Berlin |
| Production Company (additional) | Hogarth Worldwide, New York |
| Category Lead | Stacey Harris / GSK |
| Brand Director, Pain Relief | Rishi Mulgund / GSK |
| Brand Manager | Valeria Saccol / GSK |
| Brand Manager | Ryan Chung / GSK |
| US Brand Communications Lead | Caitlin Kormann / GSK |
| Senior Media Manager | Kimberly Steib / GSK |
| Director of Design | Jeff Brunner / GSK |
| Chief Creative Officer | Ciro Sarmiento / Weber Shandwick |
| Group Creative Director | Barry Flanik / Weber Shandwick |
| Creative Director | Sarah Constantino / Weber Shandwick |
| Creative Director | Jaron Anderson / Weber Shandwick |
| Associate Creative Director | Jonathan Candelaria / Weber Shandwick |
| Associate Creative Director | Chris Ward / Weber Shandwick |
| Senior Art Director | Kara Wiley / Weber Shandwick |
| SVP, CX and Digital Development | Amy Logan |
| VP, CX Digital | Stephanie Kim |
| Senior Associate, CX Digital | Brianna Roser / Weber Shandwick |
| Associate, CX Digital | Julianna Alvarado / Weber Shandwick |
| Junior Associate, CX | Jessa VanderWeide / Weber Shandwick |
| EVP, Strategy | Mike Bruno / Weber Shandwick |
| VP, Strategy | Archana Iyer / Weber Shandwick |
| EVP, Technology & Development | Amanda St. Clair / Weber Shandwick |
| SVP, CX Digital | Danielle Asnen / Weber Shandwick |
| SVP, User Experience | Carlos Morales / Weber Shandwick |
| SVP, CX | Jenna Glynn / Weber Shandwick |
| Account Director, CX | Michelle Howard / Weber Shandwick |
| Manager, CX | Jennifer Martin / Weber Shandwick |
| Senior Associate, CX | Daniela Daoudi / Weber Shandwick |
| EVP, CX | Peter Campisi / Weber Shandwick |
| VP, Media Relations | Lauren Beene / Weber Shandwick |
| Senior Associate, Media Relations | Nicole Estrin / Weber Shandwick |
| VP, Project Management | Sarah Katzenstein / Weber Shandwick |
| Senior Project Manager | Kaitlyn Rispoli / Weber Shandwick |
| Associate Project Manager | Carolyn Lok / Weber Shandwick |
| SVP, Corporate Issues | Nicholas Goodwin / Weber Shandwick |
| SVP, Corporate Issues | Stacey Goodman / Weber Shandwick |
| Executive Producer | Belinda Blacklock / Friends Electric |
| Producer | Kelsey Mays / Friends Electric |
| Director | Jan Bitzer / Woodblock |
| Art Director | Alexander Dietrich / Woodblock |
| Project Lead | Ilija Brunck / Woodblock |
| Producer | Christian Zehetmeier / Woodblock |
| Producer | Ian Otto / Woodblock |
| Executive Producer | Zivy Johnson / Hogarth Worldwide |
| SVP, Strategy | Nandhini Sundaram / Publicis/pGSK |
| VP, Strategy | Stephanie Garcia / Publicis/pGSK |
| AD, Strategy | Kaitlyn Saar / Publicis/pGSK |
| Planner, Strategy | Xiao Chen / Publicis/pGSK |
| Media Planner | Jason Sze / Publicis/pGSK |
| Associate Planner, Paid Social | Arial Green / Publicis/pGSK |
| Planner, Paid Social | Kiley McMahon / Publicis/pGSK |
| VP, Data & Analysis | David Marks / Publicis/pGSK |
This 2022 Clio Health Bronze winning entry titled 'Game Over for Headaches' was entered for Excedrin by GSK Consumer Healthcare by Weber Shandwick, New York. The advertising agency is part of the agency network: McCann Worldgroup and holding company: Interpublic Group. The piece was submitted to the medium: Creative Effectiveness (Health & Wellness) within the entry type: Over-the-Counter (OTC). It consists of 1 video and 4 images.
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