Excedrin by GSK Consumer Healthcare

Game Over for Headaches

Entrant Company
Weber Shandwick
Creative Effectiveness (Health & Wellness)
Entry Type
Over-the-Counter (OTC)
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Agency NetworkMcCann Worldgroup
Holding CompanyInterpublic Group
Production CompanyFriends Electric, Los Angeles
Advertiser BrandExcedrin by GSK Consumer Healthcare, Warren, NJ
Advertising AgencyWeber Shandwick, New York
Entrant CompanyWeber Shandwick, New York
Media AgencyWoodblock, Berlin
Animation CompanyWoodblock, Berlin
Production Company (additional)Hogarth Worldwide, New York
Category LeadStacey Harris / GSK
Brand Director, Pain ReliefRishi Mulgund / GSK
Brand ManagerValeria Saccol / GSK
Brand ManagerRyan Chung / GSK
US Brand Communications LeadCaitlin Kormann / GSK
Senior Media ManagerKimberly Steib / GSK
Director of DesignJeff Brunner / GSK
Chief Creative OfficerCiro Sarmiento / Weber Shandwick
Group Creative DirectorBarry Flanik / Weber Shandwick
Creative DirectorSarah Constantino / Weber Shandwick
Creative DirectorJaron Anderson / Weber Shandwick
Associate Creative DirectorJonathan Candelaria / Weber Shandwick
Associate Creative DirectorChris Ward / Weber Shandwick
Senior Art DirectorKara Wiley / Weber Shandwick
SVP, CX and Digital DevelopmentAmy Logan
VP, CX DigitalStephanie Kim
Senior Associate, CX DigitalBrianna Roser / Weber Shandwick
Associate, CX DigitalJulianna Alvarado / Weber Shandwick
Junior Associate, CX Jessa VanderWeide / Weber Shandwick
EVP, StrategyMike Bruno / Weber Shandwick
VP, StrategyArchana Iyer / Weber Shandwick
EVP, Technology & DevelopmentAmanda St. Clair / Weber Shandwick
SVP, CX DigitalDanielle Asnen / Weber Shandwick
SVP, User ExperienceCarlos Morales / Weber Shandwick
SVP, CXJenna Glynn / Weber Shandwick
Account Director, CXMichelle Howard / Weber Shandwick
Manager, CXJennifer Martin / Weber Shandwick
Senior Associate, CXDaniela Daoudi / Weber Shandwick
EVP, CXPeter Campisi / Weber Shandwick
VP, Media RelationsLauren Beene / Weber Shandwick
Senior Associate, Media RelationsNicole Estrin / Weber Shandwick
VP, Project ManagementSarah Katzenstein / Weber Shandwick
Senior Project ManagerKaitlyn Rispoli / Weber Shandwick
Associate Project ManagerCarolyn Lok / Weber Shandwick
SVP, Corporate IssuesNicholas Goodwin / Weber Shandwick
SVP, Corporate IssuesStacey Goodman / Weber Shandwick
Executive ProducerBelinda Blacklock / Friends Electric
ProducerKelsey Mays / Friends Electric
DirectorJan Bitzer / Woodblock
Art DirectorAlexander Dietrich / Woodblock
Project LeadIlija Brunck / Woodblock
ProducerChristian Zehetmeier / Woodblock
ProducerIan Otto / Woodblock
Executive ProducerZivy Johnson / Hogarth Worldwide
SVP, StrategyNandhini Sundaram / Publicis/pGSK
VP, StrategyStephanie Garcia / Publicis/pGSK
AD, StrategyKaitlyn Saar / Publicis/pGSK
Planner, StrategyXiao Chen / Publicis/pGSK
Media PlannerJason Sze / Publicis/pGSK
Associate Planner, Paid SocialArial Green / Publicis/pGSK
Planner, Paid SocialKiley McMahon / Publicis/pGSK
VP, Data & AnalysisDavid Marks / Publicis/pGSK

This 2022 Clio Health Bronze winning entry titled 'Game Over for Headaches' was entered for Excedrin by GSK Consumer Healthcare by Weber Shandwick, New York. The advertising agency is part of the agency network: McCann Worldgroup and holding company: Interpublic Group. The piece was submitted to the medium: Creative Effectiveness (Health & Wellness) within the entry type: Over-the-Counter (OTC). It consists of 1 video and 4 images.