McDonald's
Mom's Bed
SEOUL
2024
2024
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Video
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Video -
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Items
Credits
| Client | McDonald's Korea, Seoul |
| Advertising Agency | Leo Burnett Korea, Seoul |
| Production Company | TOAST Production, Seoul |
| Media Agency | Starcom Korea, Seoul |
| Studio | AudioLab, Seoul |
| Production Studio | ELIOT, Seoul |
| Public Relations Agency | MSL Korea, Seoul |
| Public Relations Agency | Hahm Partners, Seoul |
| Chief Creative Officer | Natalie Lam / Publicis Groupe APAC |
| Chief Creative Officer | SooHee Yang / Leo Burnett Korea |
| Head of Creative Excellence | Jason Williams / Publicis Groupe APAC |
| Chief Marketing Officer | Haeyeon Lee / McDonald's Korea |
| Executive Creative Director | Hyeah Nahm / Leo Burnett Korea |
| Group Creative Director | Chungmo Yang / Leo Burnett Korea |
| Art Director | Hyesun Shin / Leo Burnett Korea |
| Copywriter | Junseok Kang / Leo Burnett Korea |
| Creative Awards Manager | Seunghyun Kim / Leo Burnett Korea |
| Art Director | Inwon Lee / Leo Burnett Korea |
| Art Director | Gyehui Kim / Leo Burnett Korea |
| Executive Producer | Kyoungmin Lee / Leo Burnett Korea |
| Producer | Yongkeun Jung / Leo Burnett Korea |
| Group Account Director | Joohun Kim / Leo Burnett Korea |
| Account Executive | Chohui Go / Leo Burnett Korea |
| Account Executive | Sunhee Hwang / Leo Burnett Korea |
| Media Planner | Gwangsoo Yun / Leo Burnett Korea |
| Executive Producer | Hojun Roh / TOAST Production |
| Director | Miji Cho / TOAST Production |
| Assistant Director | Wooteak Lee / TOAST Production |
| Producer | Nuri Hong / TOAST Production |
| Producer | Eunji Lee / TOAST Production |
| Producer | Jeongbae Jeon / TOAST Production |
| Sound Producer | Inwoo Hwang / AudioLab |
| Media Planning Director | Jeehee Jung / Starcom Korea |
| Client Director | Wonmin Yoon / Starcom Korea |
| Media Buying | Jiseop Kim / Starcom Korea |
| Public Relations Director | Soyoung Lee / MSL Korea |
| Public Relations Director | Haryeong Kim / MSL Korea |
| Public Relations Manager | Jugyung Lee / Hahm Partners |
| Public Relations | Seungkyu Lee / Hahm Partners |
| Public Relations | Aejin Jeong / Hahm Partners |
This 2024 Clio Health Silver winning entry titled 'Mom's Bed' was entered for McDonald's by Leo Burnett Korea, Seoul. It consists of 2 videos and 2 images.
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