LOS ANGELES, USA // Dominic has been a leader in the branded entertainment field for over fifteen years. In 2008 he partnered with Coran Capshaw and Bruce Flohr to form GreenLight Media & Marketing, LLC, an award winning digital content studio and branded entertainment agency.  Greenlight’s clients and projects have included Hyundai ("The ReGeneration Music Project" in association with The Grammys; “Helping Parents to Rock”- on Jimmy Kimmel Live; “Legend Remixed” integrated marketing campaign and documentary film with Universal Music Group & The Bob Marley Family); Gillette (“Gillette Uncut Film Series”), Logitech Ultimate Ears (“The Social Music Experiment” on JASH & College Humor), American Express, Constellation Brands, Chase, Coca- Cola, Converse, Google/YouTube, and Verizon among others.  In addition, Greenlight created and owns the fine living brand “Pairings:Food+Wine+Music” at www.pairings.com; as well as created and launched Dreaming Tree Wines for Dave Matthews and Constellation Wines.  In 2013 Greenlight created, launched and now produces the first official country music channel, “Country Now”, as part of YouTube’s original channel initiative.  Greenlight also annually produces numerous branded concerts and events, as well as music videos with artists ranging from Tim McGraw to Skrillex.   Previous to GreenLight, Dominic led the Entertainment & Integrated Brand Marketing Group for TBA Global, a branded content and experiential marketing agency for Fortune 1000 companies including InBev, Pernod Ricard, Chase, Nestle, Nike and McDonald's., as well as having headed Universal Music Group/IGA's Strategic Marketing team.  While at UMG Dominic helped develop music-driven marketing strategies for major brands including Coca-Cola and Apple, as well as aided in the creation of tie-ins between artists and brands such as Sting/AOL and the innovative Black Eyed Peas/Apple iTunes campaign launch. Dominic led UMG's participation in the launch of Coca Cola Classic's successful integrated marketing program for its "Real" campaign. Dominic has also served as EVP of Mandalay Branded Entertainment, a division of Mandalay Entertainment Group, where he conceived and produced 65 episodes of the award winning "Go For It" series on ABC Family.