LOS ANGELES, USA // Karen “Kstarr” Starr has been at the heart of interactive entertainment, with over 20 years of experience shaping how the world experiences gaming. As a key force behind the global success of Call of Duty, she has helped grow the franchise into a multi-billion-dollar cultural phenomenon. Her influence also extends to beloved titles like Guitar Hero, Spider-Man, Tony Hawk, and DOOM, along with impactful brand partnerships with Marvel, Pepsi, Microsoft and more.

As Head of Franchise Creative at Activision, Kstarr leads high-performing creative teams and fosters seamless collaboration across marketing, publishing, and studios to elevate some of the most iconic IP in entertainment. A passionate mentor and advocate for women in STEAM and the arts, she’s committed to inspiring the next generation and using the power of play to connect communities worldwide.