Audio Visual Television & Streaming
Mark LaFontant
Senior Creative Director
Open Road
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Mark LaFontant

BURBANK, USA // Mark is a Senior Creative Director at Open Road with over 20 years of experience in entertainment marketing. A graduate of Michigan State University, he has led campaigns on both the studio and agency sides — serving as Vice President of Creative Advertising at The Walt Disney Studios and holding creative roles at top agencies including MoCean, Trailer Park, and Buddha Jones. Mark has helped launch blockbuster franchises like Pirates of the Caribbean and Step Up, and has worked across a diverse range of theatrical campaigns — from Once Upon a Time in Hollywood and Scream to the Academy campaign for Lincoln. His work has earned numerous Clio Awards, including Gold Clios for the theatrical trailers for Last Night in Soho and Evil Dead Rise. He’s deeply grateful for the opportunity to collaborate with so many passionate and thoughtful creative partners throughout his career. Outside of work, Mark enjoys traveling with his wife and two daughters, playing tennis, and seeing as many movies in theaters as he can.

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