LOS ANGELES, USA // Ron Ubaldo holds over 15 years of executive experience across music supervision, artist and label relations, marketing, live event production, and global content strategy. He has developed his leadership skills and experience through the years at innovative companies including Sphere, Apple, YouTube, Condé Nast, TikTok, and Spotify. He currently leads Music Supervision for Sphere Studios. Ron and his team recently launched The Wizard of Oz at Sphere experience in Las Vegas, which has now become a critical and cultural sensation – selling more than 500,000 tickets since opening. He previously led the music program for Apple’s Global Retail Marketing division, leading several global artist campaigns and new original content series featuring Taylor Swift, Billie Eilish, Khalid, Lady Gaga, SEVENTEEN and more. These programs have brought in tens of thousands of attendees in-store globally and gathered over 100 million video views.