QUITO, EQUADOR // I’m a creative with over 12 years of experience in advertising and branding. I’ve had the opportunity to develop campaigns and ideas for brands like Nike, Banco Pichincha, and Diners Club, among others that trusted me before anything was on paper. Along the way, I’ve learned from successes and failures, but above all from teamwork — because no great idea is built alone. My work has been recognized with international awards such as Clio, Clio Sports, Cannes Lions, Ojo de Iberoamérica, FIAP, El Sol, and LUX, but what I value most is creating ideas that connect with people in meaningful ways. I believe creativity is not magic — it’s courage, persistence, and above all, collaboration.